Performance Marketing Manager

VAJ ECONSULTING; Mumbai; On-site; INR 1,200,000 - 2,200,000; Full time

Job summary

VAJ ECONSULTING in Mumbai is seeking a Performance Marketing Manager to design and execute performance-driven campaigns across channels, optimize ROI, and manage budgets.

You will analyze campaign results using analytics tools, run A/B tests, collaborate with cross-functional teams, and report on key metrics while staying ahead of industry trends.

Qualifications

• Experience in Digital Advertising, SEM, and Social Media Advertising.
• Proficiency in Analytics Tools, A/B Testing, and Campaign Optimization.
• Skills in Budget Management and Performance Reporting.
• Strong Analytical and Problem-solving Skills.
• Excellent Communication and Collaboration Skills.
• Ability to stay updated with the latest industry trends and best practices.

Responsibilities

• Develop and execute performance marketing strategies across multiple channels.
• Analyze campaign performance and optimize ROI.
• Manage digital advertising campaigns and conduct A/B testing.
• Use analytics tools to track performance and generate reports.
• Collaborate with cross-functional teams to align marketing strategies.
• Monitor budgets and report on key metrics.

Skills

Digital Advertising

SEM

Social Media Advertising

Analytics Tools

A/B Testing

Campaign Optimization

Budget Management

Performance Reporting

Analytical and Problem-solving Skills

Communication and Collaboration Skills

Industry Trends Awareness

Education

Bachelor's degree in Marketing, Business, or related field

Job description

This is a full-time on-site role located in Mumbai for a Performance Marketing Manager. The Performance Marketing Manager will be responsible for developing and executing performance marketing strategies across various channels, analyzing campaign performance, and optimizing ROI. Day-to-day tasks include managing digital advertising campaigns, conducting A/B testing, using analytics tools to track performance, and collaborating with cross-functional teams to align marketing strategies. The role also involves budget management, reporting on key metrics, and staying updated with industry trends.

Qualifications

• Experience in Digital Advertising, SEM, and Social Media Advertising
• Proficiency in Analytics Tools, A/B Testing, and Campaign Optimization
• Skills in Budget Management and Performance Reporting
• Strong Analytical and Problem-solving Skills
• Excellent Communication and Collaboration Skills
• Ability to stay updated with the latest industry trends and best practices
• Bachelor's degree in Marketing, Business, or related field