Performance Marketing Manager

Tagbin Services; Gurugram District; On-site; INR 900,000 - 1,100,000; Full time

Job summary

Tagbin Services in Gurugram, Haryana, India, invites applications for a Performance Marketing Manager. This on-site role requires steering market research, crafting Google Ads and Meta Ads campaigns, and guiding digital initiatives from planning to optimization.

You will analyze performance data to drive traffic and conversions across channels and oversee content and SEO-backed efforts. The ideal candidate brings strong analytical capabilities, excellent communication, and proven experience

Qualifications

• Proficiency in Google Ads, Meta Ads, and SEO strategies.
• Strong analytical skills to interpret data and optimize campaigns.
• Experience in managing digital marketing campaigns end-to-end.
• Excellent communication and project management skills.

Responsibilities

• Conduct comprehensive market research to identify trends and opportunities.
• Develop and manage Google Ads and Meta Ads campaigns to drive traffic and conversions.
• Plan and execute marketing campaigns across various digital platforms.
• Analyze campaign performance and provide actionable insights for improvement.
• Oversee website management, content creation, and SEO efforts to support marketing goals.

Skills

Google Ads

Meta Ads

SEO

Analytical skills

Campaign management

Communication

Project management

Tools

Google Analytics

SEO tools

Job description

ABOUT THE ROLE

Join us as a Performance Marketing Manager in Gurugram, Haryana, India. Full-Time, On-Site, joining within 30 days.
You will conduct market research, develop and manage Google Ads and Meta Ads campaigns, plan and execute digital marketing initiatives, analyze performance data, and optimize strategies for better results. You are accountable for driving traffic, conversions, and overall campaign effectiveness through end-to-end management of performance marketing activities.

KEY RESPONSIBILITIES

1. Conduct comprehensive market research to identify trends and opportunities.
2. Develop and manage Google Ads and Meta Ads campaigns to drive traffic and conversions.
3. Plan and execute marketing campaigns across various digital platforms.
4. Analyze campaign performance and provide actionable insights for improvement.
5. Oversee website management, content creation, and SEO efforts to support marketing goals.

REQUIRED SKILLS AND EXPERIENCE

1. Proficiency in Google Ads, Meta Ads, and SEO strategies.
2. Strong analytical skills to interpret data and optimize campaigns.
3. Experience in managing digital marketing campaigns end-to-end.
4. Excellent communication and project management skills.

WHAT WE OFFER

Up to 10 LPA based on role fit, experience, skills, interview performance, and current compensation structure. You will work with a creative team on high-impact projects for government and private clients in an innovative environment that values technology and experiential design. We provide opportunities for professional growth in a certified organization with a global presence.