Performance Marketing Manager

Omnicom Media Group India; Gurugram District; On-site; INR 1,000,000 - 1,500,000; Full time

Job summary

A leading advertising and marketing company in Gurgaon is looking for a Performance Media Manager to lead their digital performance function. This role involves managing end-to-end client campaigns and ensuring data-driven outcomes. The ideal candidate has 2-4 years of experience in performance media, strong analytical skills, and expertise in platforms like Google Ads and DV360. The position offers the chance to build client relationships and oversee strategic campaign execution in a dynamic environment.

Qualifications

• 2-4 years' experience in performance media or digital media planning.
• Demonstrable expertise in various digital platforms.
• Strong analytical and problem-solving skills.

Responsibilities

• Lead digital performance function in campaign strategy.
• Monitor campaign deployment and provide performance reviews.
• Build relationships with clients and media partners.

Skills

Media planning

Campaign analytics

Analytical skills

Verbal communication

Written communication

Education

Bachelor’s degree

MBA/PG Diploma in Business Management

Tools

Google Ads

Google Analytics

DV360

Meta Ads

Affiliate/programmatic technologies

Job description

We Are Hiring | Performance Media Manager | Gurgaon

We are seeking a strategic and results-driven expert – Performance Media to lead our digital performance function in Gurgaon. This role entails end-to-end client campaign ownership—from strategy to execution—ensuring high-impact, data-driven outcomes for clients.

Experience: 2-4 years

Key Responsibilities

• Interpret and align with clients' overall media objectives, mapping the impact of digital touchpoints across Search, Social, Affiliate, and Programmatic channels
• Develop comprehensive campaign strategies based on client briefs and budget limitations.
• Create and oversee integrated execution plans, with optimal allocation across search, social, programmatic, etc.
• Monitor campaign deployment, provide ongoing performance reviews, and implement optimizations.
• Deliver regular reporting—including dashboards, performance data, and insights—to clients.
• Conduct milestone and post-campaign review meetings, sharing findings and identifying new opportunities.
• Assist in refining internal processes, formats, and checklists to enhance delivery quality.
• Build and maintain strong relationships with clients, media partners, and vendors.

Qualifications & Experience

• Bachelor’s degree; MBA/PG Diploma in Business Management preferred.
• 2-4 years’ experience in performance media, digital media planning, or performance marketing.
• Demonstrable expertise across Google Ads, Google Analytics, DV360, Meta Ads, Amazon, Flipkart and affiliate/programmatic technologies.
• Strong analytical, strategic, and problem-solving skills.
• Excellent written and verbal communication and presentation abilities.
• Proven experience managing clients and mentoring smaller teams.
• Comfortable working in cross‑functional environments.

Skills & Tools

• Proficient in media planning, optimization, and campaign analytics.
• Familiarity with keyword planner, reach planner, performance planner, and audience insights tools.
• Detail-oriented and process-driven.
• Up-to-date with industry trends and emerging digital technologies.

Seniority Level

Mid‑Senior level

Employment Type

Full‑time

Job Function

Advertising and Marketing

Industries

Advertising Services, Marketing Services, Technology, Information and Media