Performance Marketing Executive (Real Estate)

Real Jobs Consulting Services; Gurugram District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Real Jobs Consulting Services in Gurugram is seeking a Performance Marketing Executive to plan and execute digital campaigns for the real estate sector, aimed at generating qualified leads and inquiries. You will optimize campaigns, collaborate with sales and marketing teams, and track performance against KPIs.

The role focuses on market research, creative optimization, and data-driven decision making to improve conversions and drive property launches, pricing, and promotions.

Qualifications

• Strong market planning and marketing skills to design and execute performance-oriented campaigns.
• Market research to analyze audience behavior, competition, and real estate trends.
• Effective communication and cross-functional collaboration to convert leads into opportunities.
• Experience with digital performance marketing tools and platforms (e.g., Google Ads, social media ads, analytics).
• Data-driven decision-making, basic analytics, and interpreting campaign metrics.

Responsibilities

• Plan and execute digital marketing campaigns to generate qualified leads for real estate properties.
• Drive property inquiries and improve campaign conversion across online channels.
• Conduct market and audience research to guide targeting and messaging.
• Manage campaigns, optimize creatives and messaging, and track ROI against KPIs.
• Prepare regular performance reports and propose data-backed improvements, coordinating with sales and marketing teams.

Skills

Market planning

Market research

Communication & collaboration

Digital marketing tools

Data-driven decisions

Education

Marketing or Business degree

Tools

Google Ads

Social media ads

Analytics tools

Job description

Company Description Real Jobs Consulting Services is a Gurgaon-based placement firm known for delivering reliable, high-quality recruitment and HR solutions. The company offers a wide range of services, including HR consultancy, placement consultancy, manpower recruitment, domestic placement, career consultancy, and work-from-home opportunities. A team of experienced consultants works closely with client organizations to unlock their business potential through strategic HR support. These professionals bring strong expertise in placement operations and have successfully served numerous companies and professionals across Gurgaon. Applicants can expect to join a firm with a strong local presence and a commitment to professional growth and service excellence.

Role Description This is a full-time, on-site Performance Marketing Executive role based in Gurugram, focused on the real estate sector. The Performance Marketing Executive will plan and execute digital marketing campaigns to generate qualified leads, drive property inquiries, and improve conversion rates across various online channels. Responsibilities include conducting market and audience research, managing performance-driven campaigns (such as search, social, and display), optimizing creatives and messaging, and tracking campaign performance against key metrics. The role involves close collaboration with sales and marketing teams to align campaign strategies with property launches, pricing, and promotional activities. The Performance Marketing Executive will also prepare regular performance reports, analyze campaign ROI, and recommend data-backed improvements to enhance overall marketing effectiveness.

Qualifications

• Candidates should possess strong Market Planning and Marketing skills to design and execute performance-oriented campaigns.
• Candidates should possess Market Research skills to analyze audience behavior, competition, and real estate trends.
• Candidates should possess effective Communication and Sales-related collaboration skills to work with internal teams and convert leads into opportunities.
• Candidates should have experience with digital performance marketing tools and platforms (e.g., Google Ads, social media ads, analytics tools).
• Candidates should demonstrate data-driven decision-making, basic analytical skills, and the ability to interpret campaign metrics.
• Candidates should be graduates in Marketing, Business, or a related field; prior experience in real estate marketing or performance marketing is an advantage.
• Candidates should be comfortable working on-site in Gurugram, managing deadlines, and coordinating with cross-functional teams.