Performance Marketing Executive

Contentvista; India; On-site; INR 300,000 - 500,000; Full time

Job summary

Contentvista is looking for a Performance Marketing Executive in India to support the management of paid marketing campaigns. This role offers an opportunity for growth into a Performance Marketing Manager.

You will handle campaign setups on platforms such as Meta Ads and Google Ads, monitor performance, and ensure accurate reporting. The ideal candidate has basic knowledge of digital marketing and is detail-oriented.

Qualifications

• 0-2 years of experience in performance marketing.
• Keep track of campaign performance and reporting.
• Willingness to improve and learn quickly.

Responsibilities

• Support setup and monitoring of campaigns.
• Create ad sets, audiences, and placements.
• Prepare performance reports and update dashboards.
• Coordinate with design teams for ad assets.

Skills

Attention to detail

Basic knowledge of Meta Ads

Basic knowledge of Google Ads

Comfortable with numbers

Good learning attitude

Responsible and deadline-oriented

Basic understanding of digital marketing funnels

Tools

Google Sheets

Looker Studio

GA4

Meta Business Suite

Job description

Support setup, management, reporting, and optimization of paid marketing campaigns — and grow into a Performance Marketing Manager.

• Mohali Office / Hybrid / Remote (as per company policy)
• Role Type: Full-time
• Performance Marketing

About This Opportunity

Content Vista is looking for a Performance Marketing Executive to support the setup, management, reporting, and optimization of paid marketing campaigns across client accounts. This is an execution-focused role for someone who has basic paid media knowledge and wants to grow deeper in performance marketing.

The person will work under the guidance of senior performance marketing team members and support campaign execution across platforms such as Meta Ads, Google Ads, YouTube Ads, and other relevant paid channels. This role requires attention to detail, willingness to learn, comfort with numbers, and strong follow-through.

Responsibilities

• Support setup of campaigns on Meta Ads, Google Ads, and other platforms
• Create ad sets, audiences, placements, budgets, and basic campaign structures as guided
• Upload creatives, copies, links, and tracking parameters correctly
• Monitor live campaign performance and track spends, leads, clicks, CTR, CPL, conversions
• Flag unusual changes, performance drops, or tracking issues early
• Maintain daily/weekly performance sheets
• Prepare basic performance reports and update dashboards and campaign trackers
• Collect screenshots, data points, campaign links, and summaries for senior reviews
• Assist in testing audiences, creatives, captions, hooks, and placements
• Pause weak ads or suggest changes under guidance
• Coordinate with designers and content teams for required ad assets
• Maintain proper campaign naming, documentation, and task trackers

Qualifications

• 0–2 years of experience in performance marketing
• Basic knowledge of Meta Ads and/or Google Ads
• Comfortable with numbers, spreadsheets, and dashboards
• Strong attention to detail
• Good learning attitude
• Responsible and deadline-oriented
• Basic understanding of digital marketing funnels
• Willing to work under guidance and improve quickly
• Accuracy of campaign setup
• Timely completion of assigned tasks
• Quality and consistency of reporting updates
• Low number of avoidable mistakes
• Responsiveness and reliability
• Ability to follow instructions
• Early flagging of issues
• Contribution to campaign optimization

What This Role Is (and Is Not)

Not a strategy-only role

Not a passive learning role

Not a role for someone careless with numbers

Not a role for someone who needs repeated reminders for every task

Not a social media posting role

Why This Role Matters

Performance Marketing Executives help maintain campaign accuracy, reporting discipline, and daily execution quality. This role is a strong learning path for someone who wants to grow into a Performance Marketing Manager over time.

Ideal Candidate Background

• Internship or beginner-level experience in paid ads
• Google Ads / Meta certifications
• Basic Canva or creative review sense
• Basic copywriting understanding
• Familiarity with Google Sheets, Looker Studio, GA4, or Meta Business Suite
• Interest in analytics and growth marketing