Performance Marketing Executive

Thinksprout Ventures LLP; Maharashtra; On-site; INR 279,000 - 781,200; Full time

Job summary

Thinksprout Ventures LLP in Maharashtra is seeking a Digital Marketing & Performance Marketing Executive who will manage and optimize digital campaigns. You will work closely with branding and content teams, focusing on driving growth through effective advertising strategies.

The ideal candidate should have a solid understanding of Meta Ads and Google Ads, along with strong communication skills. The role offers a dynamic and creative work environment.

Qualifications

• Proficient in planning and managing Meta Ads and Google Ads.
• Ability to analyze campaign data and optimize ROI.
• Understanding of branding and digital communication.

Responsibilities

• Plan and manage paid advertising campaigns.
• Coordinate with branding, design, and content teams.
• Track metrics and provide marketing insights.

Skills

Understanding of Meta Ads and Google Ads

Knowledge of social media marketing and content trends

Analytical and performance-focused mindset

Strong communication and coordination skills

Tools

Meta Ads Manager

Google Analytics

Canva / Figma

Social media scheduling tools

Job description

Position Overview

We are looking for a creative and performance-driven Digital Marketing & Performance Marketing Executive who understands modern digital growth strategies, paid advertising, social media marketing, and campaign optimization.

The ideal candidate should be capable of planning, executing, and optimizing digital campaigns while understanding branding, audience behavior, and conversion-focused marketing.

You will work closely with branding, design, content, and development teams to help businesses grow their digital presence and customer acquisition systems.

Key Responsibilities

Performance Marketing

• Plan and manage Meta Ads (Facebook & Instagram)
• Run Google Ads and performance-driven campaigns
• Monitor ad performance and optimize campaigns
• Analyze campaign data and improve ROI

Social Media Marketing

• Assist in content planning and campaign execution
• Coordinate with design and content teams
• Manage brand communication across social platforms
• Maintain consistency in digital presence and engagement

Growth & Digital Strategy

• Develop marketing strategies for brands and businesses
• Research audience behavior and competitor activity
• Suggest growth opportunities and optimization strategies
• Support lead generation and customer acquisition efforts

Reporting & Analytics

• Track campaign metrics and performance data
• Prepare reports and marketing insights
• Monitor website and ad analytics
• Identify areas for improvement and scaling

Required Skills & Qualifications

• Understanding of Meta Ads and Google Ads
• Knowledge of social media marketing and content trends
• Basic understanding of branding and digital communication
• Analytical and performance-focused mindset

Strong communication and coordination skills

Ability to manage multiple campaigns and deadlines

Understanding of modern digital marketing ecosystems

Preferred Qualities

• Is creative yet data-driven
• Understands modern digital behavior and trends
• Is proactive and growth-focused
• Has strong problem-solving abilities
• Understands performance marketing psychology
• Is passionate about digital growth and brand building

Preferred Tools & Platforms

• Meta Ads Manager
• Google Ads
• Google Analytics
• Canva / Figma (basic understanding preferred)
• Social media scheduling tools
• AI marketing tools (preferred advantage)

Work Environment

• Opportunity to work on international projects
• Exposure to modern brands and digital businesses
• Fast-growing and collaborative company culture
• Creative and performance-driven environment
• High ownership and growth opportunities

Compensation

₹25,000 – ₹70,000/month (Depending on experience, campaign understanding, and performance capabilities)

Performance incentives may also be provided based on campaign results and growth contributions.