Performance Marketer

Panjosocial; Mumbai Suburban; On-site; INR 500,000 - 800,000; Full time

Job summary

Panjosocial seeks a Performance Marketer to plan, create, manage, and optimize high-performing Meta campaigns (Facebook & Instagram) and Google Ads (Search). You will craft targeting strategies, set objectives, and monitor performance to drive meaningful ROI.

The role requires a data-driven mindset, strong analytics, and the ability to work independently while communicating insights and results. You will stay updated on platform trends and best practices, and generate actionable reports for

Qualifications

• Strong experience managing Meta (Facebook & Instagram) campaigns.
• Proficient in Google Ads (Search) campaigns.
• Data-driven with strong analytics.
• Ability to optimize campaigns for ROI.
• Excellent communication and problem-solving skills.
• Ability to work independently and own results.

Responsibilities

• Plan, create, manage, and optimize high-performing Meta (Facebook & Instagram) campaigns.
• Plan, create, manage, and optimize Google Ads (Search) campaigns.
• Excellent Understanding of ad platforms, targeting, and building strategies and campaign objectives.
• Data-driven mindset with strong analytical skills.
• Monitor campaign performance and optimize for better ROI.
• Analyze data and generate insights & performance reports.
• A/B test creatives, audiences, placements, and strategies.
• Stay updated with platform trends, features, and best practices.
• Excellent communication and problem-solving skills.
• Ability to work independently and own results.

Skills

Data-driven

Analytical skills

Communication skills

Problem-solving

Independence

Campaign planning

Tools

Meta Ads Manager

Google Ads

Job description

Role & responsibilities

Performance Marketer

• Plan, create, manage, and optimize high-performing Meta (Facebook & Instagram) campaigns.
• Plan, create, manage, and optimize Google Ads (Search) campaigns.
• Excellent Understanding of ad platforms, targeting, and building strategies and campaign objectives.
• Data-driven mindset with strong analytical skills.
• Monitor campaign performance and optimize for better ROI.
• Analyze data and generate insights & performance reports.
• A/B test creatives, audiences, placements, and strategies.
• Stay updated with platform trends, features, and best practices.
• Excellent communication and problem-solving skills.
• Ability to work independently and own results.