Officer - Digital Marketing

Treezec E Solutions; Mumbai; On-site; INR 500,000 - 1,200,000; Full time

Job summary

Treezec E Solutions is seeking a creative, performance-driven Digital Marketing professional to manage its digital presence, craft engaging content, run campaigns, and leverage AI tools to boost productivity and content quality.

The ideal candidate blends content writing, copywriting, social media management, SEO, and data-driven creativity, with hands-on experience in Meta and Google Ads and a knack for presentations.

Qualifications

• 2-5 years of relevant experience in Digital Marketing / Performance Marketing / Content & Social Media Marketing.
• Strong written and verbal communication skills.
• Good creative thinking and content ideation ability.
• Hands-on experience with Meta Ads and Google Ads.
• Should be comfortable using AI tools for marketing and content creation.
• Good knowledge of PowerPoint and presentation making.
• Should be able to manage multiple digital marketing activities independently.

Responsibilities

• Plan and execute digital marketing campaigns across relevant platforms.
• Manage and monitor campaign performance, leads, engagement and conversions.
• Develop digital marketing strategies aligned with business objectives.
• Plan, create and manage Meta Ads and Google Ads campaigns.
• Monitor campaign performance and optimize budgets, targeting, creatives and audience segments.
• Track campaign metrics and prepare performance reports.
• Write engaging content for websites, social media, advertisements, blogs, brochures and marketing materials.
• Develop compelling ad copies, headlines, captions and promotional content.
• Understand different audiences and adapt content accordingly.
• Manage social media platforms and maintain consistent brand communication.
• Prepare and maintain a Social Media Calendar.
• Plan content themes, posts, campaigns and engagement activities.
• Create briefs and develop social media creatives, campaign creatives, banners and promotional content.
• Should have a good understanding of visual communication and branding.
• Work with designers or independently create basic creatives using relevant tools.
• Implement basic to advanced SEO practices for website and content.
• Understand AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization).
• Optimize content for search engines, AI/search platforms and improved online visibility.
• Use AI tools for content creation, research, copywriting, ideation, campaign planning, creative development and productivity.
• Stay updated with emerging AI tools and identify ways to integrate them into marketing activities.
• Create professional PPT decks and marketing presentations.
• Prepare campaign presentations, marketing proposals, reports and business decks.
• Convert marketing ideas and data into clear, visually appealing presentations.
• Track digital marketing performance and prepare regular reports.
• Analyze campaign data and identify areas for improvement.
• Monitor website, social media and paid campaign performance.

Skills

Digital Marketing

Content Writing

Copywriting

Meta Ads

Google Ads

Campaign Management

Social Media Management

Social Media Calendar

SEO

AEO

GEO

AI Tools

Creative Development

PPT / Deck Making

Digital Analytics

Marketing Communication

Job description

About the Role

We are looking for a creative and performance-oriented Digital Marketing professional who can manage the company s digital presence, create engaging content, execute digital campaigns, and use AI tools to improve marketing productivity and content quality.

The candidate should have a good combination of content writing, copywriting, social media, paid advertising, SEO, creative content development and presentation-making skills.

What youll do

Digital Marketing

• Plan and execute digital marketing campaigns across relevant platforms.
• Manage and monitor campaign performance, leads, engagement and conversions.
• Develop digital marketing strategies aligned with business objectives.

Meta & Google Ads

• Plan, create and manage Meta Ads and Google Ads campaigns.
• Monitor campaign performance and optimize budgets, targeting, creatives and audience segments.
• Track campaign metrics and prepare performance reports.

Content Writing & Copywriting

• Write engaging content for websites, social media, advertisements, blogs, brochures and marketing materials.
• Develop compelling ad copies, headlines, captions and promotional content.
• Understand different audiences and adapt content accordingly.

Social Media Management

• Manage social media platforms and maintain consistent brand communication.
• Prepare and maintain a Social Media Calendar.
• Plan content themes, posts, campaigns and engagement activities.

Creative Development

• Create briefs and develop social media creatives, campaign creatives, banners and promotional content.
• Should have a good understanding of visual communication and branding.
• Work with designers or independently create basic creatives using relevant tools.

SEO, AEO & GEO

• Implement basic to advanced SEO practices for website and content.
• Understand AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization).
• Optimize content for search engines, AI/search platforms and improved online visibility.

AI Tools

• Use AI tools for content creation, research, copywriting, ideation, campaign planning, creative development and productivity.
• Stay updated with emerging AI tools and identify ways to integrate them into marketing activities.

Presentation & Deck Making

• Create professional PPT decks and marketing presentations.
• Prepare campaign presentations, marketing proposals, reports and business decks.
• Convert marketing ideas and data into clear, visually appealing presentations.

Analytics & Reporting

• Track digital marketing performance and prepare regular reports.
• Analyze campaign data and identify areas for improvement.
• Monitor website, social media and paid campaign performance.

What were looking for

Required Skills

• Digital Marketing
• Content Writing
• Copywriting
• Meta Ads
• Google Ads
• Campaign Management
• Social Media Management
• Social Media Calendar
• SEO
• AEO
• GEO
• AI Tools
• Creative Development
• PPT / Deck Making
• Digital Analytics
• Marketing Communication

Candidate Profile

• 2-5 years of relevant experience in Digital Marketing / Performance Marketing / Content & Social Media Marketing.
• Strong written and verbal communication skills.
• Good creative thinking and content ideation ability.
• Hands-on experience with Meta Ads and Google Ads.
• Should be comfortable using AI tools for marketing and content creation.
• Good knowledge of PowerPoint and presentation making.
• Should be able to manage multiple digital marketing activities independently.