Digital Marketing Executive

AlphaVed Pvt. Ltd.; Surat; On-site; INR 300,000 - 500,000; Full time

Job summary

A leading digital marketing firm in Surat is seeking a motivated Digital Marketing Executive with 0.5 to 2 years of experience. In this role, you will manage digital marketing campaigns, optimize website performance, and create engaging content for social media and blogs. The ideal candidate will have knowledge of SEO, social media management, and analytics tools like Google Analytics. Join our dynamic team to enhance brand visibility and drive engagement across all digital platforms.

Qualifications

• 0.5 to 2 years of hands-on experience in digital marketing.
• Familiarity with SEO techniques and social media strategies.
• Ability to track and analyze campaign performance.

Responsibilities

• Plan, execute, and manage digital marketing campaigns.
• Perform on-page and off-page SEO activities.
• Manage social media accounts and create engaging content.

Skills

Digital Marketing

Social Media Marketing

SEO

Business Analysis

Content Creation

Tools

Google Analytics

Google Ads

Meta Ads

Email Marketing Tools

WordPress

Canva

Job description

We are looking for a motivated and creative Digital Marketing Executive with 0.5 to 2 years of hands‑on experience to support our online marketing efforts. The ideal candidate should have practical knowledge of SEO, social media management, paid advertising, content creation, and basic analytics. You will work closely with the marketing team to execute campaigns that improve brand visibility, generate leads, and increase engagement across digital platforms.

Responsibilities

• Plan, execute, and manage digital marketing campaigns across channels such as Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, and YouTube.
• Perform on‑page and off‑page SEO activities, keyword research, and website performance optimization.
• Manage social media accounts, create monthly content calendars, and publish engaging, brand‑aligned posts.
• Assist in creating content for blogs, landing pages, email campaigns, website copy, and social media captions.
• Track campaign performance using Google Analytics, Search Console, and ad dashboards.
• Collaborate with the design team to create creatives, banners, short videos, and marketing materials.
• Support lead‑generation campaigns and monitor conversions through CRM or tracking tools.
• Conduct basic competitor and market research for campaigns and content strategy.
• Prepare weekly and monthly reports highlighting KPIs and performance insights.
• Stay updated with the latest digital marketing trends, tools, and best practices.

Technical Skills

• Basic to intermediate knowledge of SEO (on‑page, off‑page, keyword research, technical basics).
• Experience in running or assisting with Google Ads and Meta Ads campaigns.
• Strong understanding of Social Media Marketing (Facebook, Instagram, LinkedIn, YouTube).
• Familiarity with Google Analytics, Google Search Console, and Tag Manager (optional but preferred).
• Basic understanding of email marketing tools (Mailchimp, Sendinblue, HubSpot, etc.).
• Ability to create or guide visual content using Canva, Figma, or other design tools.
• Basic understanding of website CMS like WordPress (adding blogs, updating pages).

Soft Skills

• Creative thinking and a strong sense of brand communication.
• Good written and verbal communication skills.
• Ability to analyze basic campaign data and draw insights.
• Time management and ability to handle multiple tasks.
• Willingness to learn and stay updated with digital marketing trends.

Requirements & Skills

• Digital Marketing
• Business Analysis
• Marketing
• Sales and Marketing
• Social media Marketing