Monetization Marketing

Tira Beauty; Mumbai, Bengaluru; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

Tira Beauty is seeking a senior marketer to own monetization targets and cultivate partnerships with brand partners. The role drives innovative ad and marketing solutions across digital and retail channels, leading negotiations and cross-functional collaboration to maximize business impact.

The ideal candidate brings 7–12 years in marketing monetization or related fields, with a track record of growing partnerships in beauty or consumer brands.

Qualifications

• 7–12 years in marketing monetization, partner/brand/trade marketing or omnichannel roles.
• Proven ability to build partnerships and drive business growth.
• Experience in beauty, FMCG, retail, fashion, e-commerce, or consumer brands preferred.

Responsibilities

• Own and drive annual marketing monetization targets.
• Build strategic relationships with brand partners.
• Develop innovative advertising and marketing solutions.
• Lead commercial discussions, negotiations, and partnership planning.
• Execute integrated omnichannel campaigns across digital and retail platforms.
• Collaborate with cross-functional teams to maximize business impact.
• Identify growth opportunities through market trends and customer insights.

Skills

Marketing monetization

Partner marketing

Brand marketing

Trade marketing

Omnichannel marketing

Commercial acumen

Stakeholder management

Job description

Role & responsibilities

• Own and drive annual marketing monetization targets
• Build and strengthen strategic relationships with brand partners
• Develop innovative advertising and marketing solutions
• Lead commercial discussions, negotiations, and partnership planning
• Execute integrated omnichannel campaigns across digital and retail platforms
• Collaborate with cross-functional teams to maximize business impact
• Identify growth opportunities through market trends and customer insights

Preferred candidate profile

• 7-12 years of experience in Marketing Monetization, Partner Marketing, Brand Marketing, Trade Marketing, Advertising Sales, or Omnichannel Marketing
• Strong commercial acumen and stakeholder management skills
• Experience in beauty, FMCG, retail, fashion, e-commerce, or consumer brands
• A proven ability to build partnerships and drive business growth