Marketing Manager - PET FOOD

MACOM; Rai; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

MACOM is seeking a dynamic marketing leader in India (Haryana) to own and drive the full marketing function. You will shape brand strategy, oversee content and design, and guide digital marketing efforts to ensure consistent storytelling across channels.

You will manage calendars, coordinate product launches, campaigns, and collaborations, and lead performance marketing to maximize ROI. You will also foster community engagement through partnerships and on-ground events targeting pet parents.

Responsibilities

• Own and lead the end-to-end marketing function, from brand strategy to campaign execution across all channels
• Define and drive the overall marketing strategy in alignment with business goals awareness, acquisition, and retention
• Plan and manage monthly and quarterly marketing calendars, ensuring timely rollouts of campaigns, product launches, and collaborations
• Oversee content, design, and digital marketing teams to maintain consistent brand voice and storytelling across all platforms
• Lead performance marketing (Meta, Google, influencer, email, etc ) track ROI, analyze data, and optimize campaigns for growth
• Build strong community engagement through creative campaigns, partnerships, and on- ground events that resonate with pet parents.

Job description

• Own and lead the end-to-end marketing function, from brand strategy to campaignexecution across all channels
• Define and drive the overall marketing strategy in alignment with business goals awareness, acquisition, and retention
• Plan and manage monthly and quarterly marketing calendars, ensuring timely rollouts of campaigns, product launches, and collaborations
• Oversee content, design, and digital marketing teams to maintain consistent brand voice and storytelling across all platforms
• Lead performance marketing (Meta, Google, influencer, email, etc ) track ROI, analyze data, and optimize campaigns for growth
• Build strong community engagement through creative campaigns, partnerships, and on- ground events that resonate with pet parents.