Marketing Manager

Drlogy; Ahmedabad District; On-site; INR 600,000 - 800,000; Full time

Job summary

Drlogy in Ahmedabad is seeking a Marketing Manager to enhance hospital branding and develop patient acquisition strategies. The role includes managing digital marketing, promotional campaigns, and community outreach activities.

The ideal candidate will have an MBA in Marketing or any degree along with 2-6 years of marketing experience in healthcare, enabling them to promote services effectively across various channels.

Qualifications

• 2–6 years of experience in marketing, preferably in healthcare.
• Strong understanding of digital marketing and branding strategies.
• Ability to manage promotional campaigns effectively.

Responsibilities

• Develop hospital marketing and patient acquisition strategies.
• Promote hospital services through offline and digital channels.
• Manage social media marketing, campaigns, and branding activities.
• Build relationships with doctors, clinics, and referral networks.
• Organize health camps, awareness programs, and outreach activities.
• Track marketing performance and patient conversion rates.

Skills

Digital marketing

Brand management

Patient acquisition strategies

Social media marketing

Education

MBA in Marketing or Any Graduate

Job description

The Marketing Manager will handle hospital branding, patient acquisition strategies, digital marketing, promotional campaigns, and community outreach activities at Dhabkar Hospital. This requires MBA in Marketing or Any Graduate with 2–6 years of experience.

• Develop hospital marketing and patient acquisition strategies.
• Promote hospital services through offline and digital channels.
• Manage social media marketing, campaigns, and branding activities.
• Build relationships with doctors, clinics, and referral networks.
• Organize health camps, awareness programs, and outreach activities.
• Track marketing performance and patient conversion rates.
• Coordinate with hospital administration and management teams.
• Manage promotional content and hospital communication materials.
• Increase hospital visibility in local healthcare market.
• Ensure consistent brand presence and patient engagement.