Marketing Head

Trillinium; Chennai District; On-site; INR 1,800,000 - 2,500,000; Full time

Job summary

Trillinium, a Chennai-based B2B SaaS/CPaaS company, seeks a senior marketing leader to own end-to-end marketing, drive demand and revenue, and build a high-performing team. You will influence GTM, brand, and product marketing while guiding SEO, content and digital initiatives to scale growth.

The ideal candidate has a track record of building demand, pipeline, and revenue through marketing, with 10-20 years of relevant experience and a mandate to lead the function across the business.

Qualifications

• 10+ years of senior marketing leadership experience.
• Proven ability to build demand pipelines and revenue.
• Experience with B2B SaaS and CPaaS environments.
• Strong GTM strategy and sales enablement skills.

Responsibilities

• Own the overall marketing strategy and execution.
• Drive demand generation and predictable inbound pipeline.
• Build and optimise MQL/SQL revenue funnel.
• Lead performance marketing, SEO, content and digital initiatives.
• Own positioning, brand and product marketing.
• Develop GTM strategies and sales enablement.
• Track CAC, CPL, ROI, conversion and marketing-sourced revenue.
• Build and lead the marketing team.

Skills

Demand generation

Marketing leadership

B2B SaaS

CPaaS

Go-to-market

Sales enablement

Brand strategy

SEO & digital marketing

Analytics ROI

Team building

Job description

Head of Marketing – B2B SaaS / CPaaS

Location: Chennai

Experience: 10-20 years

CTC: 18-25 LPA

Role Overview

We are looking for a senior marketing leader to lead the end-to-end marketing function for a growing B2B SaaS/communications technology company.

The ideal candidate should currently be leading the marketing function and have a strong track record in building demand, pipeline and revenue through marketing.

Key Responsibilities

• Own the overall marketing strategy and execution
• Drive demand generation and predictable inbound pipeline
• Build and optimise MQL SQL Revenue funnel
• Lead performance marketing, SEO, content and digital initiatives
• Own positioning, brand and product marketing
• Develop GTM strategies and sales enablement
• Track CAC, CPL, ROI, conversion and marketing-sourced revenue
• Build and lead the marketing team