Marketing Executive – Zoho Solutions

PC-Tech Information Systems; New Delhi; On-site; INR 400,000 - 800,000; Full time

Benefits offered by this job

Competitive salary

Performance incentives

Job summary

PC-Tech Information Systems (Zoho Authorized Partner) is seeking a result-oriented Marketing Executive to drive lead generation and digital marketing initiatives for our Zoho consulting and implementation services. The role emphasizes measurable revenue impact and campaign optimization.

The ideal candidate will have 1–3 years in B2B digital marketing / SaaS / IT services, strong lead-gen skills, and hands-on Zoho CRM experience.

Qualifications

• 1–3 years in B2B digital marketing / SaaS / IT services.
• Strong understanding of lead generation funnels and campaign lifecycle.
• Hands-on experience with LinkedIn marketing and email campaigns.
• Basic knowledge of SEO and paid ads.
• Good business communication and content writing skills.
• Analytical mindset with data-driven decision-making.

Responsibilities

• Plan and execute campaigns for Zoho solutions (CRM, Books, ZohoOne, Creator, etc.).
• Generate qualified leads via LinkedIn, email marketing, and landing pages.
• Manage lead lifecycle using Zoho CRM.
• Run and optimize LinkedIn (organic + paid) campaigns.
• Manage Google Ads and SEO initiatives.
• Create and optimize landing pages using Zoho Marketing Automation.
• Develop case studies, emailers, and business-focused content.
• Create engaging LinkedIn posts aligned with industry use cases.
• Work closely with the sales team for lead qualification and demo scheduling.
• Support with presentations and marketing collateral.

Skills

Lead funnels

LinkedIn marketing

Email campaigns

SEO

Paid ads

Content writing

Data analytics

Communication

Tools

Zoho CRM

Zoho Campaigns

Zoho Analytics

Job description

PC-Tech Information Systems (Zoho Authorized Partner) is looking for a result-oriented Marketing Executive todrive lead generation and digital marketing initiatives forour Zoho consulting and implementation services.

This role is ideal for someone who understands B2B marketingfunnels and is keen to build measurable impact on revenuegrowth, not just run campaigns.

Requirements

Experience

• 1–3 years in B2B digital marketing / SaaS / IT services

Skills Required

• Strong understanding of lead generation funnels
• Hands-on experience with LinkedIn marketing & email campaigns
• Basic knowledge of SEO & paid ads
• Good business communication and content writing skills
• Analytical mindset with data-driven decision-making

Lead Generation & Campaign Execution

• Plan and execute campaigns for Zoho solutions (CRM, Books, ZohoOne, Creator, etc.)
• Generate qualified leads via LinkedIn, email marketing, andlanding pages
• Manage lead lifecycle using Zoho CRM

Digital Marketing

• Run and optimize LinkedIn (organic + paid) campaigns
• Manage Google Ads and SEO initiatives
• Create and optimize landing pages using Zoho Marketing Automation

Content & Branding

• Develop case studies, emailers, and business-focused content
• Create engaging LinkedIn posts aligned with industry use cases
• Work closely with the sales team for lead qualification and demo scheduling
• Support with presentations and marketing collateral

Preferred

Experience with Zoho ecosystem (CRM, Campaigns, Analytics)

• Exposure to ERP / CRM / SaaS solutions marketing
• Experience working with sales-driven organizations

Competitive Salary + Performance Incentives

• Incentives linked to qualified leads, demos, and revenue contribution