MARKETING EXECUTIVE - SUNBAN

Saint-Gobain India Private Limited; Chennai District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Saint-Gobain India Private Limited in Chennai is looking for a marketing professional responsible for planning, executing, and optimizing marketing campaigns.

This role involves collaborating with internal teams, managing vendor relationships, and analyzing market data to drive category growth. Candidates should be skilled in Excel and PowerPoint, with a strong focus on data-driven strategies.

Qualifications

• Experience in planning and executing marketing campaigns.
• Strong analytical skills for data-driven marketing strategies.
• Ability to manage budgets and track performance.

Responsibilities

• Plan and optimize BTL marketing campaigns.
• Liaise with vendors and manage procurement timelines.
• Collaborate with internal stakeholders for campaign alignment.
• Conduct market visits to gather insights.

Skills

Campaign tracking

Budget management

Vendor management

Data analysis

Collaboration with stakeholders

Tools

Excel

PowerPoint

Job description

Marketing Campaign Planning & Execution

• Plan, execute, monitor, and optimize BTL marketing campaigns to drive category growth and market impact.
• Track campaign performance, gather feedback from internal teams and customers, and continuously improve campaign effectiveness.
• Ensure timely and high‑quality rollout of marketing initiatives across regions and channels.

Vendor & Partner Management

• Liaise with external vendors and agencies to develop catalogues, sales tools, marketing collaterals, and promotional gifts.
• Manage procurement timelines, cost efficiency, and quality standards for all marketing assets.

Stakeholder & Budget Management

• Collaborate with internal stakeholders (Sales, Finance, Purchase, Brand, and Communications) to ensure alignment on campaign objectives.
• Manage budget planning, monitoring, PO creation, approvals, and cost tracking for category marketing initiatives.
• Ensure optimal utilization of marketing budgets and ROI‑driven decision‑making.

Brand & Creative Collaboration

• Partner with Brand and Communication teams to ideate innovative and impactful marketing campaigns.
• Contribute creative inputs for campaign themes, messaging, visual identity, and execution formats.

Market Insights & Field Engagement

• Conduct regular market visits to understand customer needs, competitor activity, and emerging trends.
• Translate on‑ground insights into actionable marketing strategies and category growth opportunities.

Data Analysis & Reporting

• Leverage Excel for campaign tracking, budget monitoring, performance reporting, and insights generation.
• Create high‑quality PowerPoint presentations to communicate campaign results, recommendations, and strategic proposals to leadership.