Marketing Executive

Best Engineering Aids & Consultancies; Mumbai; On-site; INR 400,000 - 700,000; Full time

Job summary

Best Engineering Aids & Consultancies in Mumbai seeks a marketing professional to drive branding and lead-generation activities, create engaging content, and coordinate campaigns across channels.

You will organise events, webinars, and customer engagement activities, plan campaigns using mass mailing tools, promote content on social media, and track ROI to optimise results.

Qualifications

• Marketing content creation and campaign planning experience preferred.
• Familiarity with AI tools for content creation and marketing automation is a plus.
• Strong coordination and communication skills are essential.

Responsibilities

• Planning and executing branding and lead-generation activities.
• Organising and promoting events, webinars, seminars and customer engagement activities.
• Planning and executing campaigns using mass mailing/email marketing tools.
• Creating contents and promoting the same in social medias.
• Creating and coordinating marketing content, creatives and promotional materials.
• Developing creative and innovative marketing ideas to generate awareness and leads.
• Exploring and effectively using AI tools for content creation, marketing automation, research and campaign execution.
• Coordinating with internal teams for marketing activities.
• Tracking campaign performance, leads and overall marketing ROI.

Job description

• Planning and executingbranding and lead-generation activities
• Organising and promotingevents, webinars, seminars and customer engagement activities
• Planning and executing campaigns usingmass mailing/email marketing tools
• Creating Contents and promoting the same in social medias
• Creating and coordinatingmarketing content, creatives and promotional materials
• Developingcreative and innovative marketing ideasto generate awareness and leads
• Exploring and effectively usingAI toolsfor content creation, marketing automation, research and campaign execution
• Coordinating with internal teams for marketing activities
• Tracking campaign performance, leads and overall marketing ROI