Marketing Coordinator

Maharashtra Institute of Technology (MIT); Solapur; On-site; INR 350,000 - 520,000; Full time

Benefits offered by this job

Travel allowance

PF

Health Insurance

Staff Ward Policy

Job summary

Maharashtra Institute of Technology (MIT) Pune invites applications for a Marketing Coordinator to drive on-ground promotions, events, and community outreach for Maeer's MIT Pune's MIT Vishwashanti Gurukul School. The role combines campus activities with fieldwork to boost visibility and admissions.

The ideal candidate is energetic, organized, with 3 years in field-based school marketing, strong communication, and willingness to travel.

Qualifications

• Graduate or postgraduate qualification in Marketing or related field.
• 3 years of experience in field-based or school marketing roles.
• Excellent communication skills, both verbal and written.
• Willingness to travel and flexible hours.
• Well-organized and proactive with multitasking ability.

Responsibilities

• Coordinate outdoor branding materials (banners, hoardings, kiosks).
• Arrange flyers, standees, and branding items for nearby areas and events.
• Assist in planning and executing school events, exhibitions, and fairs.
• Develop and maintain ties with preschools, day care centres, and societies for promotions.
• Ensure branding consistency and setup of display boards and reception visuals.
• Identify local communities and influencers for school awareness and lead generation.
• Track competitor activities and share updates with the team.
• Manage stock of marketing materials and coordinate with vendors.

Skills

Marketing coordination

Event planning

Branding

Communication

Fieldwork

Vendor coordination

Education

Graduate/Postgraduate in Marketing

Tools

MS Office

Job description

Job Title: Marketing Coordinator
Location: Maeer's MIT Pune's MIT Vishwashanti Gurukul School
Reporting To: Head of Marketing / Principal
Job Type: Full-time
Job Summary:
We are looking for a Marketing Coordinator to support the school's marketing efforts through on-ground execution, event support, and community outreach. This is an active role involving fieldwork, coordination with partners, and ensuring the school's visibility in the community. The ideal candidate should be energetic, organized, and comfortable working both on campus and in the field.
Key Responsibility Areas (KRAs):
1. Outdoor Visibility & Promotions

• Coordinate and set up outdoor branding materials like banners, hoardings, and school kiosks.
• Arrange for flyers, standees, and branding items in nearby areas, societies, and events.
• Ensure timely placement and upkeep of all outdoor marketing materials.

2. Event Planning & Execution

• Help plan and organize school events such as exhibitions, and fairs.
• Handle on-ground logistics, signage, and parent welcome areas.
• Ensure smooth coordination on event days by supporting set-up and visitor assistance.

3. Participation in External Events

• Represent the school at education fairs, mall activations, society meets, and local exhibitions.
• Prepare event material and coordinate logistics like banners, brochures, giveaways, and staff travel.
• Gather leads and share event feedback for follow-up.

4. Corporate & Preschool Tie-Ups

• Build and maintain relationships with nearby preschools, day care centres, and residential societies.
• Visit corporate offices or housing societies for tie‑ups and promotions.
• Support activities like school presentations, student visits, and information sessions.

5. Branding & Display Management

• Ensure all branding (within and outside the school) is neat, updated, and consistent with school guidelines.
• Coordinate setup of display boards, reception visuals, and standees.

6. Community Outreach

• Identify and connect with local communities, influencers, and parent groups for school awareness.
• Distribute flyers, posters, and admission information in key areas and events.

7. Basic Competitor Activity Tracking

• Visit nearby schools to observe events, banners, and marketing campaigns.
• Keep a simple record of competitor promotions, offers, and key dates.
• Share updates with the marketing/admissions team for internal planning.

8. Coordination & Admin Tasks

• Maintain stock of marketing materials.
• Coordinate with vendors, printing partners, and event service providers.
• Keep a record of activities, leads collected, and reports from events.

Requirements:

• Graduate/Post Graduate in Marketing or any related field.
• 3 years of experience in a field-based or school marketing role.
• Good communication skills (spoken and written).
• Ability to travel and work flexible hours.
• Well-organized, proactive, and comfortable with multitasking.

Benefits:

• Supportive team and collaborative environment.
• Opportunity to grow in the education sector.
• Travel allowance, PF, Health Insurance, Staff Ward Policy