Marketing & Business Development - Institutional Sales

Ticker; Mumbai; On-site; INR 800,000 - 1,500,000; Full time

Job summary

Ticker in Mumbai is seeking a dynamic sales and marketing professional to build collaborations with colleges and universities. You will lead outreach, conduct presentations, and close deals with institutional partners.

The role covers end-to-end sales, marketing initiatives, relationship management, and reporting, with extensive travel to client sites.

Qualifications

• Experience in selling to colleges/universities.
• Strong communication and negotiation abilities.
• Proven track record in achieving sales targets.
• Ability to manage end-to-end sales cycle.
• Willingness to travel extensively.

Responsibilities

• Identify and develop new business opportunities with colleges, universities, educational institutions, and allied organizations.
• Build and maintain relationships with key stakeholders such as college management, principals, directors, deans, placement heads, department heads, training & development teams, and procurement teams.
• Drive the complete sales cycle, from lead generation and institutional meetings to proposal, negotiation, closure, and onboarding.
• Develop and manage institutional tie-up, MoUs, partnerships, and other business arrangements.
• Achieve defined sales, revenue, institutional tie-up, and business development targets.
• Develop and execute marketing strategies targeted at colleges and universities.
• Identify events, seminars, conferences, education fairs, and networking opportunities.
• Support promotional activities, campus campaigns, workshops, seminars, and product demonstrations.
• Build long-term relationships with existing institutional partners and identify opportunities for growth.
• Act as the primary point of contact for assigned institutions.
• Ensure smooth coordination between the client institution and internal teams during implementation/onboarding.
• Regularly follow up with prospective and existing institutions to maximize business opportunities.
• Maintain an updated database of prospective and existing colleges/universities.
• Track leads, meetings, proposals, negotiations, conversions, and revenue through CRM.
• Prepare reports on sales pipeline, institutional tie-up, market activity, and achievement against targets.
• Provide market feedback and insights to the management team.
• Strong B2B sales and business development skills.
• Excellent communication, presentation, negotiation, and interpersonal skills.
• Ability to interact confidently with senior stakeholders and decision-makers in educational institutions.
• Strong networking and relationship building abilities.
• Target-oriented and self-motivated approach.
• Good understanding of sales processes and lead conversion.
• Ability to make effective presentations and product demonstrations.
• Willingness to travel extensively for client meetings.

Skills

B2B sales

Business development

Relationship building

Negotiation

Presentations

Communication

Networking

Job description

• Identify and develop new business opportunities with colleges, universities, educational institutions, and allied organizations.
• Build and maintain strong relationships with key stakeholders such as college management, principals, directors, deans, placement heads, department heads, training & development teams, and procurement teams.
• Generate leads through market research, networking, references, events, digital channels, and direct
• Initiate contact with prospective institutions and conduct meetings, presentations, product demonstrations, and negotiations.
• Understand the requirements and challenges of educational institutions and propose appropriate products/services.
• Drive the complete sales cycle, from lead generation and institutional meetings to proposal, negotiation, closure, and onboarding.
• Develop and manage institutional tie-up, MoUs, partnerships, and other business arrangements.
• Achieve defined sales, revenue, institutional tie-up, and business development targets.

2. Marketing:

• Develop and execute marketing strategies targeted at colleges and universities.
• Identify relevant events, seminars, conferences, education fairs, and networking opportunities for
• Conduct market research to understand competitor offerings, pricing, institutional requirements, and emerging opportunities.
• Support promotional activities, campus campaigns, workshops, seminars, and product demonstrations

3. Relationship Management:

• Build long-term relationships with existing institutional partners and identify opportunities for
• Act as the primary point of contact for assigned institutions.
• Ensure smooth coordination between the client institution and internal teams during implementation/onboarding.
• Regularly follow up with prospective and existing institutions to maximize business opportunities

4. Reporting & Performance Management:

• Maintain an updated database of prospective and existing colleges/universities.
• Track leads, meetings, proposals, negotiations, conversions, and revenue through CRM or internal reporting systems.
• Prepare regular reports on sales pipeline, institutional tie-up, market activity, and achievement against targets.
• Provide market feedback and insights to the management team.
• Strong B2B sales and business development skills.
• Excellent communication, presentation, negotiation, and interpersonal skills.
• Ability to interact confidently with senior stakeholders and decision-makers in educational institutions.
• Strong networking and relationship building abilities.
• Target-oriented and self‑motivated approach.
• Good understanding of sales processes and lead conversion.
• Ability to make effective presentations and product demonstrations.

• Willingness to travel extensively for client meetings, as required.