Manager / Senior Manager (Domestic Sales & Marketing)

Prandev Tech Ltd; Ahmedabad District; On-site; INR 3,000,000 - 5,000,000; Full time

Job summary

Fireflys seeks a Manager / Senior Manager Domestic Sales & Marketing to accelerate revenue growth across India. You will own dealer/distributor expansion, target high-value OEMs and institutional accounts, and build a recurring sales pipeline for battery solutions.

Responsibilities include channel strategy, end-to-end sales, product positioning, and market intelligence. Travel across India for field deployment and client acquisitions will be required.

Qualifications

• 10–15 years hardcore domestic B2B sales experience strictly within the battery industry.
• Proven track record of driving aggressive top-line revenue growth.
• Extensive knowledge of Lead-Acid, VRLA, AGM and GEL batteries.

Responsibilities

• Formulate and deploy localized, territory-wise sales strategies to meet revenue targets.
• Identify, appoint, and nurture pan-India distributor and dealer networks.
• Acquire and manage large institutional accounts including OEMs and data centres.
• Lead end-to-end sales lifecycle from lead gen to post-sales delivery.
• Position Fireflys AGM/GEL batteries through marketing and training programs.
• Monitor market intelligence, pricing, distributor health, and new verticals.
• Coordinate with production, finance, logistics, and service teams to ensure orders.
• Deliver monthly sales forecasts and pipeline analyses to leadership.

Skills

Commercial strategy

Channel network expansion

Institutional account acquisition

End-to-end sales lifecycle

Product positioning & marketing

Market intelligence

Cross-functional coordination

Performance analysis

Education

Any Graduate

Bachelor’s degree in Engineering

Bachelor’s degree in Business Administration

MBA in Marketing or Sales Management

Job description

The Manager / Senior Manager Domestic Sales & Marketing will accelerate profitable revenue growth for Fireflys battery portfolio across India. In this strategic role, you will take total ownership of expanding our dealer and distributor networks, securing high-value OEM/institutional accounts, and building a sustainable pipeline of recurring sales across priority application segments.

Role & responsibilities

• Commercial Strategy & Execution: Formulate and deploy highly localized, territory-wise sales strategies to consistently meet and exceed assigned revenue, sales volume, profit margin, and timely payment collection targets.
• Channel Network Expansion: Identify, evaluate, appoint, and nurture an extensive pan-India network of distributors, dealers, and channel partners, aligning incentives with company growth objectives.
• Institutional Account Acquisition: Target, onboard, and manage large-scale corporate clients, including original equipment manufacturers (OEMs), UPS integrators, data centres, and industrial institutional accounts.
• End-to-End Sales Lifecycle: Lead the full sales funnel, from proactive lead generation, technical pitches, and product mapping to corporate negotiations, order finalization, and post-sales delivery coordination.
• Product Positioning & Marketing: Champion the unique value proposition of Fireflys advanced AGM/GEL carbon-foam batteries through trade exhibitions, dealer training programs, and targeted marketing campaigns.
• Market Intelligence & Competitor Tracking: Conduct ongoing market research to audit competitor pricing frameworks, evaluate distributor health, uncover emerging industry verticals, and capture customer feedback.
• Cross-Functional Operations: Interface closely with internal production, logistics, finance, and service engineering teams to ensure optimal order execution, robust credit control, and flawless customer satisfaction.
• Performance Analysis: Develop and present rigorous monthly sales forecasts, pipeline analyses, and operational performance reports to the Head – Domestic Business.

Preferred candidate profile

• Education: Any Graduate ,Bachelor’s degree in Engineering, Business Administration, or a closely related stream. An MBA in Marketing or Sales Management is highly preferred.
• Experience: 10 to 15 years of hardcore domestic B2B sales experience strictly within the battery industry, with a verifiable track record of driving aggressive top-line revenue growth.
• Domain Knowledge: Extensive technical clarity on Lead-Acid, VRLA, AGM, and GEL battery configurations, along with a mature understanding of battery applications and channel economics.
• Proven Network: Established relationships with major UPS integrators, data centres, and industrial buyers across India is a major advantage.
• Core Competencies: Stellar negotiation skills, structured credit risk and payment collection management, and strong relationship-building acumen.
• Mobility: Excellent communication and presentation skills, paired with a complete readiness to travel extensively across India for field deployment and client acquisitions