Manager-Sales

Torrent Electricals; Delhi; On-site; INR 4,000,000 - 7,000,000; Full time

Job summary

Torrent Electricals seeks an accomplished Senior Sales Leader for the Cables division in Delhi. You will drive growth through customer management, channel development, and strategic execution across LT, HT, and EHV cables.

Lead region-wide plans, forecast sales, and optimize margins while expanding the customer base. The role demands 12+ years in Industrial Electricals with strong cable exposure and a proven track record in large territory management.

Qualifications

• 12+ years of progressive sales experience in Industrial Electricals.
• Strong exposure to Cables (LT, HT & EHV).
• Experience owning a region/large territory is essential.
• Proven track record in channel scaleup, key account acquisition, and margin management.

Responsibilities

• Identify, explore, and convert new business opportunities in institutional, industrial, and project segments.
• Own the regional go-to-market plan for LT, HT & EHV; translate national strategy into quarterly/monthly execution roadmaps.
• Build annual and quarterly sales forecasts, price/discount frameworks, and coverage models.
• Conduct market mapping to broaden the customer base and improve coverage.
• Maintain strong technical knowledge of LT, HT & EHV cables and industrial electrical products.
• Lead contract negotiations and close high-value deals ensuring profitability and customer satisfaction.

Skills

Sales leadership

Channel development

Contract negotiations

Market strategy

Customer management

Industrial electricals

Education

Bachelor's in Engineering (Electrical)

MBA/PGDM advantageous

Job description

Objective

• To drive sales growth and market penetration for the Cables division through effective customer management, channel development, and execution of strategic sales initiatives.
• To ensure consistent achievement of regional sales targets while strengthening the company's presence and brand visibility.

Key Responsibilities

• Identify, explore, and convert new business opportunities in institutional, industrial, and project segments.
• Own the regional go-to-market plan for LT, HT & EHV ; translate national strategy into quarterly/ monthly execution roadmaps.
• Build annual and quarterly sales forecasts, price/discount frameworks, and coverage models aligned to contribution margin and cashflow goals.
• Conduct market mapping to broaden the customer base and improve coverage.
• Maintain strong technical knowledge of LT, HT & EHV cables and industrial electrical products.
• Build and nurture strong relationships with key customers, distributors, and channel partners.
• Lead contract negotiations and close high-value deals ensuring profitability and customer satisfaction.
• Ensure in-depth understanding of the company's cable products to effectively position them in the market.

Qualifications & Experience

• Education: Bachelors in Engineering (Electrical preferred); MBA/PGDM is an advantage.
• Experience: 12+ years of progressive sales experience in Industrial Electricals with strong exposure to Cables (LT, HT & EHV); prior responsibility for a region/large territory is essential.
• Proven track record in channel scaleup, key account acquisition, and margin management.