Manager-Sales

Torrent Electricals; Chandigarh; On-site; INR 4,000,000 - 6,500,000; Full time

Job summary

Torrent Electricals is seeking an experienced regional sales leader to drive growth in the Cables division across LT, HT and EHV. You will own the regional go-to-market plan, translate national strategy into quarterly execution roadmaps, and lead high-value deals with an emphasis on profitability and customer satisfaction.

Ideal candidates bring 13+ years in Industrial Electricals with strong exposure to cables, plus a proven ability to scale channels, manage margins, and build enduring customer

Qualifications

• Education credentials include Bachelors in Electrical Engineering; MBA/PGDM is an advantage.
• 13+ years of progressive sales experience in Industrial Electricals with exposure to Cables (LT, HT & EHV).
• Proven track record in channel scaleup, key account acquisition, and margin management.

Responsibilities

• Identify and convert new business opportunities in institutional, industrial, and project segments.
• Own the regional go-to-market plan for LT, HT & EHV; translate national strategy into execution roadmaps.
• Build annual and quarterly sales forecasts, price/discount frameworks, and coverage models.
• Conduct market mapping to broaden the customer base and improve coverage.
• Maintain strong technical knowledge of LT, HT & EHV cables and industrial electrical products.
• Build relationships with customers, distributors, and channel partners.
• Lead contract negotiations and close high-value deals with profitability and customer satisfaction.
• Ensure deep understanding of company cable products to position them effectively.

Skills

Customer management

Channel development

Strategic sales

Education

Bachelors in Electrical Engineering

MBA/PGDM (advantage)

Job description

Objective:

• To drive sales growth and market penetration for the Cables division through effective customer management, channel development, and execution of strategic sales initiatives.
• To ensure consistent achievement of regional sales targets while strengthening the company's presence and brand visibility.

Key Responsibilities:

• Identify, explore, and convert new business opportunities in institutional, industrial, and project segments.
• Own the regional go-to-market plan for LT, HT & EHV ; translate national strategy into quarterly/ monthly execution roadmaps.
• Build annual and quarterly sales forecasts, price/discount frameworks, and coverage models aligned to contribution margin and cashflow goals.
• Conduct market mapping to broaden the customer base and improve coverage.
• Maintain strong technical knowledge of LT, HT & EHV cables and industrial electrical products.
• Build and nurture strong relationships with key customers, distributors, and channel partners.
• Lead contract negotiations and close high-value deals ensuring profitability and customer satisfaction.
• Ensure in-depth understanding of the company's cable products to effectively position them in the market.

Qualifications & Experience:

• Education: Bachelors in Engineering (Electrical preferred); MBA/PGDM is an advantage.
• Experience: 13+ years of progressive sales experience in Industrial Electricals with strong exposure to Cables (LT, HT & EHV); prior responsibility for a region/large territory is essential.
• Proven track record in channel scaleup, key account acquisition, and margin management.

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