Assistant Manager - Performance Marketing

Interactive Avenues; Gurugram District; On-site; INR 600,000 - 900,000; Full time

Job summary

A leading digital marketing firm is seeking a Marketing Executive to manage all marketing efforts, including planning, advertising, and public relations. The ideal candidate will lead multi-region Meta campaigns, optimize Amazon Ads performance, and possess a Bachelor’s degree in Marketing with 2-4 years of experience in digital marketing. Excellent communication, multitasking, and project management skills are essential for success in this role.

Qualifications

• 2-4 years' experience in digital marketing.
• Excellent written and verbal communication skills.
• Strong multitasking and project management abilities.

Responsibilities

• Lead end-to-end Meta strategy for digital marketing efforts.
• Drive multi-region Meta campaigns across EU & APAC markets.
• Scale Amazon Ads performance to drive traffic and marketplace growth.

Skills

Digital marketing

Communication skills

Multitasking

Project management

Education

Bachelor's degree in Marketing or equivalent experience

Job description

The ideal candidate is serve as the lead marketing executive. You will manage all marketing efforts including planning, research, advertising, communications and public relations in line with our objectives.

Responsibilities

• Lead end-to-end Meta strategy across traffic, awareness, HHI testing, reminder ads, and Click-to-WhatsApp; manage Brand Lift Studies and post-campaign analysis for stakeholder reporting.
• Drive multi-region Meta campaigns across 7+ EU & APAC markets, owning reporting, data analysis, and award-winning case studies using ADH & ECL; present Google insights.
• Scale Amazon Ads performance delivering 3× ROAS uplift, lead account setup, optimization strategy, and demand-gen initiatives to drive traffic and marketplace growth.

Qualifications

• Bachelor's degree or equivalent experience in Marketing
• 2 - 4 years' in digital marketing
• Excellent written and verbal communication skills
• Excellent multitasking and project management skills