Manager - Performance Marketing

OJCommerce; Chennai District; On-site; INR 1,200,000 - 1,900,000; Full time

Job summary

OJCommerce is seeking a seasoned Manager - Performance Marketing (E-commerce) in Chennai to lead growth across brands. The ideal candidate brings 10+ years of hands-on experience managing campaigns on Amazon Ads, Meta Ads, and Google Ads, with client-side leadership experience.

You will develop cross-channel strategies, optimize paid media, improve conversion rates, and mentor a performance marketing team while collaborating with product, merchandising, and analytics to drive ROI.

Qualifications

• 10+ years of experience in performance marketing for e-commerce.
• Expertise in Amazon Ads, Meta Ads, and Google Ads.
• At least one client-side leadership role within a brand.
• Strong analytical skills using analytics tools.

Responsibilities

• Develop and execute performance marketing strategies across Amazon Ads, Meta Ads, and Google Ads to maximize ROI.
• Scale e-commerce channels by optimizing paid media campaigns and increasing CLV.
• Lead integrated marketing campaigns across marketplaces, search, and social platforms.
• Monitor campaign performance using data-driven insights and track KPIs.
• Partner with product, merchandising, creative, and analytics teams to align marketing initiatives with business objectives.
• Own and manage advertising budgets for spend efficiency and ROAS.

Skills

Campaign Strategy

Analytical skills

Leadership

Communication

Stakeholder management

Tools

Amazon Ads

Meta Ads

Google Ads

Job description

Job Summary

Role: Manager - Performance Marketing (E-commerce)

Experience: 10 to 12 years

Job Location: Chennai

We are seeking a seasoned Performance Marketing Manager with a proven track record of driving growth across multiple e-commerce brands. The ideal candidate will bring 10+ years of experience managing campaigns across Amazon Ads, Meta Ads, and Google Ads , with at least one client-side leadership stint to complement agency or consulting experience. This role requires a strategic thinker who thrives in a fast-paced environment and can balance analytical rigor with creative execution.

Key Responsibilities

• Campaign Strategy
• Develop and execute performance marketing strategies across Amazon Ads, Meta Ads, and Google Ads to maximize ROI, customer acquisition, and revenue growth.
• E-commerce Growth
• Scale e-commerce channels by optimizing paid media campaigns, improving conversion rates, and increasing customer lifetime value (CLV).
• Cross-Channel Management
• Lead integrated marketing campaigns across marketplaces, search, and social platforms while ensuring consistent brand messaging and performance.
• Analytics Optimization
• Monitor campaign performance using data-driven insights.
• Track key performance indicators (KPIs), identify trends, and continuously optimize campaigns for efficiency and profitability.
• Stakeholder Collaboration
• Partner with product, merchandising, creative, and analytics teams to align marketing initiatives with business objectives.
• Budget Management
• Own and manage advertising budgets with complete accountability for spend efficiency, ROAS, and revenue impact.
• Team Leadership
• Mentor, coach, and develop performance marketing teams while fostering a culture of innovation, accountability, and continuous learning.

Qualifications

• Minimum 10 years of experience in performance marketing with a strong focus on e-commerce.
• Hands-on expertise in Amazon Ads, Meta Ads, and Google Ads .
• At least one client-side leadership role, demonstrating the ability to manage marketing initiatives within a brand environment.
• Strong analytical skills with experience using tools such as Google Analytics, Helium 10 , or equivalent analytics platforms.
• Proven track record of scaling e-commerce brands and delivering measurable business outcomes.
• Excellent communication, stakeholder management, and leadership skills.

Preferred Attributes

• Experience managing multi-brand or multi-channel e-commerce portfolios .
• Familiarity with emerging advertising technologies, AI-driven marketing, and automation tools.
• Ability to balance strategic planning with hands-on campaign execution.
• Strong problem-solving mindset with a data-driven approach to decision-making.
• Experience leading high-performing marketing teams in a fast-paced, growth-oriented environment.