Manager Marketing

Greythr; Pune District; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Greythr in Pune, Maharashtra, is seeking a skilled Website Manager to own the corporate site and project microsites, focusing on content, performance, UI/UX, and MahaRERA compliance.

You will drive SEO, AEO and content optimisation to grow organic visibility and leads, manage analytics and funnel reporting, and integrate CRM platforms like SFDC with marketing automations. A strong background in marketing technology and CRM is required.

Qualifications

• Relevant experience in Website management, Marketing technology and CRM.
• Good understanding of SEO, Web analytics and Marketing technology.

Responsibilities

• Own the corporate website and project microsites, including content, performance, UI/UX, and MahaRERA compliance.
• Manage SEO, SEO-related optimization and organic lead growth through performance improvements.
• Create content to support consideration cycle: locality guides, construction updates, explainers.
• Own website analytics, funnel reporting and conversion tracking.
• Integrate and administer CRM systems (SFDC) and API integrations with property portals.
• Build and maintain marketing automations.

Skills

Website management

Marketing technology

CRM

SEO

Web analytics

Conversion rate optimisation

Content optimisation

Tools

SFDC (Salesforce)

Marketing automation

API integrations

Job description

• Own the corporate website and all project microsites - content, performance, UI, UX, and MahaRERA compliance
• Manage SEO, AEO and content optimisation to grow organic visibility and organic lead volume, using site speed, mobile experience and conversion-rate optimisation.
• Build & Manage content that supports consideration cycle - locality guides, construction updates, home-loan and stamp-duty explainers etc.
• Own website analytics, conversion tracking, and funnel reporting.
• Integrate, administer and optimize CRM like SFDC and other platforms. Execute API integrations integrating with property portals and other platforms as required.
• Build and maintain marketing automations.

What we're looking for

• Relevant experience in Website management, Marketing technology and CRM
• Good understanding of SEO, Web analytics and Marketing technology