Manager - Copywriter/Content Writer

Emeritus; India; On-site; INR 700,000 - 1,200,000; Full time

Job summary

An innovative education company in India is seeking a Mid-Senior level marketing copywriter. The ideal candidate will have 2–4 years of experience writing marketing copy, particularly in edtech or consumer-facing brands. You'll collaborate with various teams, write engaging copy for digital and print formats, and help make global education more accessible. Join a mission-driven environment that values your ideas and contributions.

Qualifications

• 2–4 years of experience writing marketing copy, preferably in edtech or higher education.
• Ability to craft copy that resonates with diverse audiences.
• Comfort working in a fast-paced, iterative environment.

Responsibilities

• Write copy for Google ads, social media, brochures, and websites.
• Collaborate with teams to align messaging.
• Optimize existing copy for clarity and engagement.

Skills

Experience in writing marketing copy

Portfolio showcasing digital ads

Attention to detail

Understanding diverse audiences

Storytelling

Job description

Overview

Daskalos is reimagining global education access by partnering with top foreign universities and bringing their programs directly to India. We’re making international degrees more accessible and relevant for Indian students—and building a bold, future-forward education brand in the process.

What You’ll Do

• Write copy across a variety of marketing formats
  • Google search and display ads
  • Meta and other social media ad captions
  • Brochures, flyers, and student handbooks
  • Website and landing page content
  • Video scripts (explainer, testimonial, promotional)
• Adapt tone and messaging to fit each university brand and campaign objective
• Collaborate with design, performance marketing, and admissions teams to align messaging with audience needs
• Participate in brainstorming sessions and creative reviews
• Optimize existing copy for clarity, engagement, and conversions
• Maintain consistency across all touchpoints, while staying responsive to data and feedback

What We’re Looking For

• 2–4 years of experience writing marketing copy, preferably in edtech, higher education, or a consumer-facing brand
• Strong portfolio showcasing digital ads, social content, and multi-format campaigns
• Ability to understand diverse audiences—from high schoolers to working professionals—and craft copy that resonates
• Sharp attention to detail, grammar, and storytelling
• Comfort working in a fast-paced, iterative environment
• Bonus: Experience with performance marketing or knowledge of student acquisition journeys

Why Join Us

• Be part of a mission-driven company making global education more accessible
• Work with global university partners and cross-functional creative teams
• Grow in a dynamic, startup-like environment where ideas and ownership matter

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Writing/Editing, Advertising, and Marketing

Industries

• Higher Education, Education, and E-Learning Providers