Manager

Logicserve Digital Consultancy Services Pvt Ltd; Gurugram District; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Logicserve Digital Consultancy Services Pvt Ltd is seeking a PPC Analyst to manage daily accounts on Google Ads, Bing, and other search platforms. You will monitor budgets, bids, and key metrics, and provide strategic recommendations for keyword opportunities, campaign structure, and targeting.

The role includes reporting and collaboration with the team to meet client goals. The ideal candidate has strong analytical skills, experience in PPC campaigns, and proficiency in MS Excel and PowerPoint

Qualifications

• Strong analytical and reporting skills.
• Experience in Google Adwords and managing PPC campaigns.
• Proficient with MS-Office, especially Excel and PowerPoint.

Responsibilities

• Manage, review, and perform daily account responsibilities for Google Ads, Bing, and other search platforms.
• Maintain budgets, monitor bids, impression share, quality score, and metrics.
• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, and targeting.
• Oversee new campaigns, ad groups, and accounts; assist in paid search initiatives.
• Generate weekly and monthly client reports on major metrics and revenue.
• Communicate project progress and results to team and management.

Skills

Analytical skills

Reporting

Google Ads

PPC campaigns

MS Excel

MS PowerPoint

Tools

Google Ads

MS Excel

MS PowerPoint

Job description

Position description

Manage, review, and perform daily account responsibilities associated with Google Ads, Bing, and other search platforms for a variety of clients | Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics | Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals | Provide oversight and manage new paid search campaigns, ad groups, and accounts, and aid in the creation of paid search marketing initiatives | Provide oversight, manage, and generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives | Communication to team and management on project development, timelines, and results | Provide oversight and work closely with other team members to meet client goals

Primary Responsibilities

• Strong analytical and reporting skills
• Experience in Google Adwords, and managing PPC campaigns simultaneously
• Good working knowledge of MS-Office, particularly Excel and PowerPoint

Additional Responsibilities

• Strong analytical and reporting skills
• Experience in Google Adwords, and managing PPC campaigns simultaneously
• Good working knowledge of MS-Office, particularly Excel and PowerPoint

Reporting Team

• Reporting Designation:
• Reporting Department:
• Category:
• Field specialization:
• Degree:
• Academic score:
• Institution tier:

Required work experience

• Role:
• Years of experience: 4 to 6

Key Performance Indicators

PPC campaign | Strong platform knowledge |Google Adwords Certification

Required Skills

PPC campaign | Strong platform knowledge |Google Adwords Certification