Specialist

Logicserve Digital Consultancy Services Pvt Ltd; Navi Mumbai; On-site; INR 400,000 - 700,000; Full time

Job summary

LS Digital in Navi Mumbai is seeking a Specialist to manage and optimize paid search campaigns across Google Ads, Bing, and other platforms. The role involves daily account management, bid optimization, and performance reporting for multiple clients.

You will oversee new campaigns, ad groups, and marketing initiatives, while coordinating with the team to meet client goals. Proficiency in Google Ads and MS Office is required.

Qualifications

• Strong analytical and reporting skills
• Experience in Google Adwords, and managing PPC campaigns simultaneously
• Good working knowledge of MS-Office, particularly Excel and PowerPoint

Responsibilities

• Manage, review, and perform daily account responsibilities associated with Google Ads, Bing, and other search platforms for a variety of clients
• Provide oversight and manage new paid search campaigns, ad groups, and accounts, and aid in the creation of paid search marketing initiatives
• Provide oversight and generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives

Skills

PPC campaign

Strong platform knowledge

Google Adwords Certification

Job description

1 - 3 Years

Permanent

Group Company: LS Digital

Designation: Specialist

Position description:

Manage, review, and perform daily account responsibilities associated with Google Ads, Bing, and other search platforms for a variety of clients | Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics | Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals | Provide oversight and manage new paid search campaigns, ad groups, and accounts, and aid in the creation of paid search marketing initiatives | Provide oversight, manage, and generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives | Communication to team and management on project development, timelines, and results | Provide oversight and work closely with other team members to meet client goals

Primary Responsibilities

• Strong analytical and reporting skills
• Experience in Google Adwords, and managing PPC campaigns simultaneously
• Good working knowledge of MS-Office, particularly Excel and PowerPoint

Additional Responsibilities

• Strong analytical and reporting skills
• Experience in Google Adwords, and managing PPC campaigns simultaneously
• Good working knowledge of MS-Office, particularly Excel and PowerPoint

Required work experience

• Years of experience: 1 to 3

Required Skills

PPC campaign | Strong platform knowledge |Google Adwords Certification