Lead - Sales - Advertisement

Adani Group; Jaipur; On-site; INR 2,000,000 - 4,500,000; Full time

Job summary

Adani Group is seeking a Lead Advertisement Sales professional in Jaipur to drive proactive client engagement, oversee sales strategies, and manage key accounts. You will analyze performance, develop innovative initiatives, and collaborate with internal teams to deliver integrated advertising solutions.

The role emphasizes building long-term client relationships, achieving revenue targets, and mentoring junior staff while aligning campaigns with client objectives and market trends.

Qualifications

• Bachelor’s degree in Marketing or related field; MBA preferred.
• 10–15 years of sales, marketing or advertising experience.
• OOH media/visual advertising experience is a must.

Responsibilities

• Execute sales strategies to achieve revenue goals and enhance market presence.
• Manage sales pipeline with timely follow-ups and campaign conversions.
• Identify and acquire new clients through research, outreach, and networking.
• Build and nurture long-term client relationships to secure repeat business.
• Collaborate with clients to tailor advertising solutions to objectives.
• Aim for targets through negotiation, upselling, and cross-selling of services.
• Develop and present proposals that maximize client ROI and advertising impact.
• Collaborate with internal teams to deliver comprehensive advertising solutions.
• Analyze market trends and competitor activity to identify opportunities.
• Mentor junior team members and support leadership in sales initiatives.

Skills

Vendor Management

Negotiation

Market Intelligence

CRM Systems

Education

Bachelor’s degree in Marketing/Business Administration

MBA/Masters (Preferred)

Job description

Purpose/Objective

Lead Advertisement Sales is responsible for driving advertisement sales through proactive client engagement, effective sales strategies, and seamless execution. This role involves managing client accounts, analyzing sales performance, and contributing to the development of innovative sales initiatives.

Key Responsibilities of Role

• Sales Strategy Execution - Support the development and execution of sales strategies to achieve revenue goals and enhance market presence.
• - Manage a sales pipeline, ensuring timely follow-ups and conversion of potential leads into successful advertising campaigns.
• Client Acquisition and Account Management - Identify and acquire new clients through research, targeted outreach, and networking initiatives.
• - Build and nurture long-term relationships with clients to secure repeat business and enhance loyalty.
• - Collaborate with clients to understand their advertising needs and propose tailored solutions that align with their objectives.
• Revenue Growth and Opportunity Maximization - Achieve individual and team sales targets through effective negotiation, upselling, and cross-selling of advertising services.
• - Develop and present customized proposals that maximize client ROI and advertising impact.
• Strategic Collaboration and Partnerships - Work with internal teams to leverage cross-departmental expertise and deliver comprehensive advertising solutions.
• - Explore opportunities to form partnerships with agencies and brands, contributing to wider advertising campaigns and initiatives.
• Data-Driven Sales Performance - Track and report on individual and team sales performance, providing insights for process improvements and strategy refinements.
• - Analyze market trends and competitor activities to identify new opportunities and inform decision-making.
• Team Contribution and Leadership Support - Collaborate with senior leadership to contribute to sales strategies for large-scale advertising projects.
• - Mentor junior team members, sharing best practices and providing guidance to enhance overall team productivity.
• Key Stakeholders - Internal: Head - Non Aero (Regional/Large) Marketing Department Finance Department Commercial Department Human Resources Key Stakeholders - External: Clients Advertising Agencies Vendors and Concessionaires

Technical Competencies

• Vendor Management and Negotiation,Trend Analysis and Forecasting,Digital and Social Media Marketing,Customer Relationship Management System (CRMS),Contract Management,Market Intelligence and Competitor Analysis,Marketing Strategy & Planning

Qualifications and Experience

• Educational Background: Bachelor’s degree in Marketing, Business Administration, or related field, MBA/Masters (Preferred) Work Experience: 10-15 years of experience in sales, marketing, advertising or related fields Out-of-home (OOH) media / visual advertising experience is must