Lead Generation Analyst

Goodfit; Hyderabad; On-site; INR 400,000 - 700,000; Full time

Job summary

Goodfit is seeking a proactive Lead Generation Analyst in Hyderabad to identify target accounts and build high-quality prospect databases. You will support the GTM team by generating qualified B2B leads through research, prospecting, data enrichment, and outbound outreach.

This role emphasizes data enrichment, CRM hygiene, and a steady flow of qualified leads for SDR and Sales teams. Office-based role with focus on outbound lead generation and tooling proficiency.

Qualifications

• 2-5 years in B2B Lead Generation, Market Research, or Demand Generation.

Responsibilities

• Research target companies and decision-makers.

Skills

Lead generation

Market research

B2B outreach

LinkedIn Navigator

CRM proficiency

Tools

LinkedIn Sales Navigator

Apollo.io

Lusha

ZoomInfo

HubSpot

Salesforce

Zoho CRM

Job description

Job Description - Lead Generation Analyst

Experience:2-5 Years

Location:Hyderabad (Work from Office)

Department:Sales & Growth

About the Role

We are looking for a proactive Lead Generation Analyst to identify target accounts, build high-quality prospect databases, and support the GTM team by generating qualified B2B leads.

This role focuses on research, prospecting, data enrichment, and outbound lead generation not sales qualification or deal closure.

Key Responsibilities

• Research target companies and decision-makers.
• Build prospect databases using LinkedIn Sales Navigator, Apollo.io and similar platforms.
• Execute email and LinkedIn outreach campaigns.
• Enrich and validate lead data in CRM.
• Support SDR and Sales teams with a consistent flow of qualified leads.
• Track lead generation metrics and maintain CRM hygiene.

Required Skills

• 2-5 years in B2B Lead Generation, Market Research, or Demand Generation.
• Hands-on experience with LinkedIn Sales Navigator, Apollo.io, Lusha, ZoomInfo, RocketReach or similar tools.
• Proficiency with AI tools such as ChatGPT, Claude, Gemini, and Perplexity for prospect research and outreach.
• Experience with HubSpot, Salesforce, Zoho CRM or similar CRM platforms.
• Excellent research, communication, and data management skills.

Preferred Skills

• Experience in SaaS, HRTech, AI, Enterprise Software, or IT Services.
• Knowledge of Account-Based Marketing (ABM).
• Experience identifying enterprise stakeholders such as CHROs, CIOs, CTOs, Talent Heads, and Business Leaders.

KPIs

• Qualified leads generated
• Target accounts researched
• Decision-maker contacts identified
• Database accuracy
• Lead acceptance rate by SDR/Sales
• CRM hygiene and reporting accuracy

Tools You'll Work With

LinkedIn Sales Navigator, Apollo.io, ChatGPT, Claude, Gemini, Perplexity AI, Lusha, ZoomInfo, RocketReach, HubSpot, Salesforce, Zoho CRM.