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AU SMALL FINANCE BANK is seeking a branch-based Liabilities sales professional in Tamil Nadu to drive CASA and other liabilities, through cold calls, campaigns, and referrals. You will implement sales and marketing activities within the branch to grow liabilities, achieve targets, and ensure timely account openings with smooth onboarding for NTB customers.
Responsibilities include developing new relationships, leveraging existing ones within the customer base, and cross-selling life and health
Acquisition of CASA & liabilities a/c from cold calling, market reference, cross sell and selling third party products (life & health insurance, mutual funds SIPs)
Responsible for implementing sales and marketing activities within a branch in order to grow the Liabilities business and achievement of sales targets.
Ensure Liability acquisition targets are met by developing new relationships and leveraging existing ones within the customer base.
Responsible for acquiring new customers through multiple channels – campaigns (in the vicinity), branch walk-ins, referrals from existing customers, through industry bodies and associations and through running industry
Achieving over all numbers and value targets as per scorecard.
Ensuring timely opening of accounts and giving smooth on boarding experience to NTB customers