Influencer Marketing

Dentsu Aegis Network; Mumbai; On-site; INR 900,000 - 1,200,000; Full time

Job summary

Dentsu Aegis Network is seeking an Influencer Marketing professional in Mumbai to lead end-to-end influencer campaigns. You will scout talent, negotiate partnerships, and drive live campaigns with creativity and strategic flair.

Ideal candidates bring proven success in influencer marketing, strong communication, and a knack for building client relationships while staying ahead of digital trends.

Qualifications

• Proven experience managing influencer marketing campaigns with a strong track record.
• Excellent speaking and presentation skills.
• Deep understanding of social media platforms and influencer ecosystems.
• Ability to manage client relationships professionally and creatively.
• Strong verbal and written communication and relationship-building.
• Proactive approach with attention to detail and time management.
• Excellent negotiation skills to secure deals with talent.
• Stay ahead of media trends and technologies.
• Can-do attitude to thrive in a fast-paced environment.

Responsibilities

• Plan and execute influencer campaigns from start to finish.
• Ideate creative content with brand and influencers.
• Scout, negotiate, onboard celebrities and creators.
• Maintain strong talent networks and source new talent.
• Coordinate campaigns to meet deadlines.
• Build and manage client relationships for excellence.
• Create briefs and pitch ideas to teams and clients.
• Report results and identify growth opportunities.

Skills

Influencer campaigns

Presentation skills

Social media trends

Client relationships

Communication

Time management

Negotiation

Adaptability

Job description

About the Role: Influencer Marketing

Job Description:

As our Influencer Marketing , you'll be at the heart of the action, managing everything from ideation to execution. You'll scout the best talent, negotiate partnerships, and make the magic happen when campaigns go live. We're looking for someone who thrives on creativity, loves working with influencers, and knows how to make an impact. If you're a go-getter with a passion for social media and storytelling, we want you on our team!

Key Responsibilities:

• Lead Influencer Campaigns: Creatively plan and execute influencer-led campaigns from start to finish, ensuring every detail shines. Coordinate all aspects from planning to implementation.
• Lead Creatively: Ideate and develop innovative and creative content by understanding the brand, influencer and add your magic creative touch.
• Scouting, Negotiating & Collaborating with Celebrities & Influencers: Scout, negotiate and onboard the Celebrities Influencers & Content Creators for campaigns. Work closely with the talent to create content that aligns with campaign goals and wows audiences.
• Have a Strong Network: You must have a strong network and relationships with talent agencies, influencers, and managers and continue to hunt for upcoming talent
• Timelines: Ensuring that your workflow is aligned with the campaign objectives and deadlines.
• Manage Client Relationships: Build and maintain strategic relationships with clients, ensuring their needs are met with excellence.
• Craft Compelling Campaigns: Develop creative briefs, and pitch campaign ideas to internal teams, clients and drive influencer briefings
• Reporting The Results: Review and submit reports promptly, showcasing the success of your campaigns and identifying opportunities for growth.

Desired Skills & Experience:

• Proven experience managing influencer marketing campaigns with a strong track record.
• Excellent speaking and presentation skills
• Deep understanding of social media platforms, digital trends, and influencer ecosystems.
• Ability to manage client relationships with professionalism and creativity.
• Strong verbal and written communication skills, with the ability to build relationships and communicate ideas clearly.
• Proactive approach with great attention to detail and the ability to manage time effectively.
• Excellent negotiation skills to secure the best deals with talent and partners.
• Ability to stay ahead of new media trends and technologies, ensuring our campaigns are always on the cutting edge.
• A can-do attitude to thrive in a fast-paced, ever-changing environment.