Influencer Marketing Executive

Fame Bliss; Mumbai; On-site; INR 400,000 - 700,000; Full time

Job summary

Fame Bliss Pvt Ltd. in Mumbai is seeking an enthusiastic Influencer Marketing Executive to manage end-to-end influencer campaigns, from planning and execution to coordination and reporting.

The ideal candidate must have prior influencer marketing experience, excellent communication skills, and the ability to build strong relationships with influencers, clients, and internal teams. The role involves identifying influencers, coordinating briefs, negotiating terms, and ensuring timely delivery

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent practical experience.
• Prior professional experience specifically in influencer marketing is mandatory.
• Excellent verbal and written communication skills.
• Strong negotiation, relationship management, and coordination abilities.
• Good organizational and time-management skills, with attention to detail and follow-through.
• Ability to manage multiple campaigns, deadlines, and stakeholder expectations.
• A creative, collaborative, and results-oriented approach to work.

Responsibilities

• Identify, evaluate, and onboard suitable influencers based on campaign requirements and brand objectives.
• Coordinate campaign briefs, deliverables, timelines, and content requirements with influencers.
• Negotiate influencer collaborations, commercials, and campaign terms.
• Build and maintain strong relationships with content creators, influencers, brand partners, and clients.
• Coordinate with sales, marketing, and creative teams to align influencer campaigns with brand objectives.
• Monitor campaign execution and ensure timely, high-quality delivery of agreed deliverables.
• Track campaign progress and maintain proper records of influencer partnerships and campaign activities.
• Support campaign reporting and performance tracking to evaluate results against objectives.

Skills

Influencer marketing

Campaign management

Negotiation

Relationship management

Communication skills

Education

Bachelor's degree in Marketing/Communications/Business

Job description

We are looking for an enthusiastic and organized Influencer Marketing Executive to manage end-to-end influencer marketing campaigns, from planning and execution to coordination and reporting.

The ideal candidate must have prior experience specifically in influencer marketing, excellent communication skills, and the ability to build strong relationships with influencers, clients, and internal teams.

Key Responsibilities

• Identify, evaluate, and onboard suitable influencers based on campaign requirements and brand objectives.
• Coordinate campaign briefs, deliverables, timelines, and content requirements with influencers.
• Negotiate influencer collaborations, commercials, and campaign terms.
• Build and maintain strong relationships with content creators, influencers, brand partners, and clients.
• Coordinate with sales, marketing, and creative teams to align influencer campaigns with brand objectives.
• Monitor campaign execution and ensure timely, high-quality delivery of agreed deliverables.
• Track campaign progress and maintain proper records of influencer partnerships and campaign activities.
• Support campaign reporting and performance tracking to evaluate results against objectives.

Desired Candidate Profile

• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Prior professional experience specifically in influencer marketing is mandatory.
• Excellent verbal and written communication skills.
• Strong negotiation, relationship management, and coordination abilities.
• Good organizational and time-management skills, with attention to detail and follow-through.
• Ability to manage multiple campaigns, deadlines, and stakeholder expectations.
• A creative, collaborative, and results-oriented approach to work.