Growth Specialist

allter; New Delhi; On-site; INR 800,000 - 1,200,000; Full time

Job summary

A leading D2C and E-commerce firm in New Delhi seeks a Growth Specialist to drive and scale its business. The role involves owning growth across various channels, optimizing key metrics like GMV and CAC, and collaborating with multiple teams for a consistent brand experience. The ideal candidate needs 3–5 years of experience in growth roles and strong analytical skills, especially in FMCG. This position is an excellent opportunity for those looking to make a significant impact in a dynamic environment.

Qualifications

• 3–5 years of experience in D2C / E-commerce / Growth roles, preferably in FMCG.
• Strong analytical skills and comfort with performance metrics.
• High ownership mindset with a bias for execution.

Responsibilities

• Own end-to-end growth across D2C & marketplace channels.
• Track and optimize key metrics: GMV, ROAS, CAC, retention.
• Manage platform execution including pricing, promotions, and catalog.
• Run growth experiments across offers, creatives, bundles, and pricing.
• Drive retention and repeat purchase strategies.
• Collaborate with Marketing, Operations, and Supply Chain teams.
• Ensure a consistent brand experience across digital touchpoints.

Skills

Analytical skills

Understanding of marketplace dynamics

Ownership mindset

Job description

We’re looking for a Growth Specialist to drive and scale our D2C & E-commerce business. This role requires strong analytical thinking, execution excellence, and ownership.

Key Responsibilities

• Own end-to-end growth across D2C & marketplace channels (revenue, conversion, margins)
• Track and optimize key metrics: GMV, ROAS, CAC, retention, and availability
• Manage platform execution — pricing, promotions, catalog, and hygiene
• Run growth experiments across offers, creatives, bundles, and pricing
• Drive retention and repeat purchase strategies
• Collaborate with Marketing, Operations, and Supply Chain teams
• Ensure a consistent, premium brand experience across all digital touchpoints

Requirements

• 3–5 years of experience in D2C / E-commerce / Growth roles (FMCG preferred)
• Strong analytical skills and comfort with performance metrics
• Understanding of marketplace dynamics and unit economics
• High ownership mindset with a bias for execution