Google Ads Specialist

Digital Mojo - Branding and Digital Marketing Agency in Hyderabad; Hyderabad; On-site; INR 600,000 - 1,000,000; Full time

Benefits offered by this job

Health insurance

Flexible working hours

Professional development opportunities

Job summary

A leading digital marketing agency in Hyderabad is seeking a talented Performance Marketer with over 2 years of experience in managing Google Ads and Meta Ads. The ideal candidate will optimize campaigns to enhance performance metrics and collaborate closely with creative teams. Strong analytical skills and proficiency in marketing tools are essential. This role offers a chance to work in a dynamic environment with opportunities for growth, health insurance, and support for employee development.

Qualifications

• Minimum of 2+ years of experience in performance marketing, specifically managing Google Ads and Meta Ads campaigns.
• Proven track record of optimizing campaigns to achieve high performance metrics.
• Strong analytical skills with the ability to interpret data.
• Proficiency in relevant marketing tools and platforms.
• Excellent understanding of digital marketing principles.

Responsibilities

• Develop, implement, and manage performance marketing campaigns.
• Conduct keyword research and audience targeting.
• Monitor and analyze campaign performance data.
• Collaborate with the creative team for ad visuals and copy.
• Provide regular performance updates to stakeholders.

Skills

Performance marketing

Google Ads

Meta Ads

Analytical skills

Data-driven decision making

Communication skills

Tools

Google Analytics

Google Ads Manager

Facebook Ads Manager

Job description

Google Ads Specialist - Google and Meta Ads

Position: Performance Marketer

Experience: 2+ Years

Employment Type: Full-time

About Digital Mojo:

Digital Mojo is a premier digital marketing agency based in Hyderabad, specializing in real estate, healthcare, and B2B lead generation. Our team is dedicated to driving performance and delivering exceptional results for our clients through innovative and data-driven marketing strategies.

Job Overview:

We are seeking a talented and experienced Performance Marketer to join our dynamic team. The ideal candidate will have a proven track record in managing and optimizing Google Ads and Meta Ads campaigns to achieve outstanding performance metrics. As a Performance Marketer, you will play a critical role in driving growth and maximizing ROI for our clients across various niches.

Key Responsibilities:

• Develop, implement, and manage performance marketing campaigns across Google Ads and Meta Ads platforms.
• Conduct thorough keyword research, audience targeting, and competitive analysis to inform campaign strategies.
• Monitor and analyze campaign performance data to identify trends, insights, and opportunities for optimization.
• Perform A/B testing to improve ad copy, creatives, and landing pages.
• Collaborate with the creative team to develop compelling ad visuals and copy.
• Stay updated with the latest trends and best practices in digital marketing and performance advertising.
• Provide regular reports and performance updates to clients and internal stakeholders.
• Manage budgets, bid strategies, and overall campaign spend to ensure maximum efficiency and ROI.
• Continuously optimize campaigns to improve key performance indicators (KPIs) such as CTR, CPC, CPA, and ROAS.

Qualifications:

• Minimum of 2+ years of experience in performance marketing, specifically in managing Google Ads and Meta Ads campaigns.
• Proven track record of successfully optimizing campaigns to achieve high performance metrics.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Proficiency in using Google Analytics, Google Ads Manager, Facebook Ads Manager, and other relevant tools.
• Excellent understanding of digital marketing principles, including PPC, SEO, and SEM.
• Strong communication skills and the ability to present complex information clearly and concisely.
• Ability to work collaboratively in a fast-paced and dynamic environment.
• Google Ads and Meta Blueprint certifications are a plus.
• Opportunity to work with a diverse and talented team.
• Continuous learning and professional development opportunities.
• Flexible working hours and a supportive work environment.
• Health insurance and other employee benefits.

Digital Mojo is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.