Job Description: Business Development Manager (FMCG Exports)
Position Overview:
We are seeking a dynamic, result-oriented Business Development Manager (BDM) – Exports to drive our international market expansion. In this role, you will be responsible for scaling our global footprint across key FMCG categories, specifically biscuits, wafers, confectionery, tea, and coffee. The ideal candidate possesses a deep understanding of international food trade, an established network of global distributors/importers, and a proven track record of launching and growing food brands in foreign markets.
Key Responsibilities
- Identify, evaluate, and penetrate new international markets for our product portfolio.
- Develop and execute strategic export business plans to achieve company revenue and volume targets.
- Conduct comprehensive market research to identify global FMCG trends, competitor pricing, and consumer preferences.
- Distributor & Partner Management: Appoint, manage, and nurture relationships with international distributors, importers, supermarkets, and key accounts. Negotiate commercial terms, pricing structures, distributor margins, and annual volume commitments. Monitor distributor performance regularly against agreed-upon KPIs and sales targets.
- Sales & Product Placement: Drive sales volumes by ensuring optimal product placement, visibility, and marketing support in target countries.
- Collaborate with the marketing team to design and execute region-specific promotional campaigns, trade shows, and sampling activations.
- Participate in major international food exhibitions and trade fairs (e.g., Gulfood, Anuga, SIAL) to generate leads and build brand equity.
Required Qualifications & Experience
- Education: Bachelor’s degree in Business Administration, International Trade, Marketing, or a related field. An MBA or a specialized diploma in International Business is highly preferred.
- Experience: 5 to 8 years of proven experience in FMCG export sales, specifically managing food and beverage categories (packaged snacks or beverages experience is mandatory).
- Network: An active, pre-existing network of international buyers, distributors, and modern trade partners across key export regions.
- Knowledge: Deep understanding of international logistics, shipping terms (Incoterms), customs procedures, and global food compliance requirements (e.g., FDA,FSSAI, Halal, Kosher).
Key Skills & Competencies
- Strong Negotiation Skills: Ability to close high-value international deals and manage complex distributor margins.
- Cultural Intelligence: Exceptional cross-cultural communication skills to build trust with diverse international stakeholders.
- Analytical Mindset: Proficient in analyzing sales data, pricing structures, and market feasibility.
- Language Skills: Fluency in English is mandatory. Working knowledge of additional foreign languages (e.g., Arabic, French, Spanish) is a significant advantage.
- Travel Flexibility: Willingness to travel internationally for market visits, client