Field Officer

Cadila Pharmaceuticals Limited; Hugli-Chuchura; On-site; INR 420,000 - 720,000; Full time

Job summary

Cadila Pharmaceuticals Limited in West Bengal invites a field-based Sales professional to drive product promotion, book orders, and achieve yearly targets within the territory. You will build relationships with doctors, consultants, and retail chemists while ensuring stock availability and timely reporting.

You will implement management’s sales strategies, expand the doctor base, monitor stockists, and organize symposiums and meetings.

Responsibilities

• Sales & Target Achievement: Achieve and surpass the territory's Sales Budget and Yearly Performance Milestone; promote products to generate Rx demand and secondary sales; personally book orders to prevent stock-outs.
• Doctor & Chemist Coverage: Maintain a Doctor Call Average of 10+1 per day; achieve minimum 95% MCR coverage; ensure at least 5 chemist calls per day; build strong relationships with doctors, consultants, and retail chemists.
• Market Development & Strategy Implementation: Implement sales and marketing strategies designed by management; identify potential markets and new customer opportunities within the territory; expand doctor base and prescription share.
• Stockist & Distribution Management: Manage relationships with Stockists and C&F agents; monitor product availability, stock movement and expiry management.
• Promotional Activities: Organize symposiums, seminars, and doctors’ group meetings; participate in cycle briefing meets and other company meetings; utilize promotional inputs and materials effectively.
• Reporting & Compliance: Plan daily work schedules; submit Daily Work Reports via PHYZII; provide market feedback to Product Management; submit expense statements timely; adhere to policies and ethical promotion standards.
• Accountability: In the absence of the job holder, responsibilities are handled by the designee assigned by the reporting manager.

Skills

Strong communication

Impactful presentation

Scientific product detailing

Objection handling

Relationship building

Influencing ability

Territory planning

Time management

Sales execution

Target orientation

Market intelligence

Reporting

Adaptability

Ownership mindset

Accountability

Independent & collaborative

Job description

Job Description:

Principal Tasks & Responsibilities

• 1. Sales & Target Achievement Achieve and consistently surpass the assigned Sales Budget and YPM (Yearly Performance Milestone) for the territory. Ensure effective product promotion to generate Rx demand and secondary sales. Personally book orders to maintain adequate stock levels and avoid stock-outs.
• 2. Doctor & Chemist Coverage Maintain a Doctor Call Average of 10+1 per day. Achieve Minimum 95% MCR (Monthly Call Report) coverage. Ensure a minimum of 5 chemist calls per day. Build strong professional relationships with key doctors, consultants, and retail chemists.
• 3. Market Development & Strategy Implementation Implement sales and marketing strategies designed by management. Identify potential markets and new customer opportunities within the territory. Expand doctor base and enhance prescription share.
• 4. Stockist & Distribution Management Manage relationships with Stockists and C&F agents to ensure seamless supply. Monitor product availability, stock movement, and expiry management.
• 5. Promotional Activities Organize and conduct symposiums, seminars, and doctors’ group meetings. Actively participate in Cycle Briefing Meets and other company meetings. Ensure effective use of promotional inputs and materials.
• 6. Reporting & Compliance Plan daily work schedules effectively and submit Daily Work Plans. Submit Daily Call Reports through the PHYZII reporting tool. Provide structured market feedback on company and competitor products to the Product Management Team. Submit expense statements within stipulated timelines. Ensure adherence to company policies and ethical promotion standards.
• 7. Accountability In the absence of the job holder, responsibilities will be handled by the designee assigned by the reporting manager.

Key Skills & Competencies

• Strong communication and impactful presentation skills
• Scientific product detailing & effective objection handling
• Relationship building and influencing ability
• Territory planning & time management
• Sales execution and target orientation
• Market intelligence gathering and reporting
• Adaptability, ownership mindset & accountability
• Ability to work independently as well as collaboratively