Expert Business Executive

Zydus Wellness; Varanasi; Sur place; INR 700 000 - 1 300 000; Plein temps

Résumé du poste

Zydus Wellness Ltd. invites an ambitious pharma sales professional to drive Expert brand strategies across defined geographies.

You will engage healthcare professionals to generate prescriptions, achieve secondary sales growth at EMPs, and identify new business opportunities in line with the company's strategy. This role requires strong field execution, KPI discipline, and ability to coordinate with GT sales teams.

Qualifications

• Graduate in Pharmacy or Science as preferred qualification.
• 2–5 years of experience in Pharma/ Expert Sales in FMCG/ Consumer Healthcare.
• Strong commercial & business acumen.
• Field performance management and execution excellence.
• Market analysis and trend identification.
• Strong KOL engagement and relationship management.
• Data integrity, reporting accuracy and record maintenance.
• Highly proactive with ownership mindset and initiative-taking.

Responsabilités

• Prescription generation: drive favorable prescriptions through scientific engagement with HCPs.
• Secondary sales growth at Expert Mapped Pharmacies for assigned brands.
• Identify and capitalize on new business opportunities within geography.
• Adhere to personal productivity KPIs: DIF 23, 95% coverage, 10 DCA / 9 CCA monthly.
• Engage KOLs and KBLs via CMEs, RTMs, symposiums, conferences, and in-clinic interventions.
• Timely submission of tour plans, call reports, monthly reports, and attendance via SFA App.
• Coordinate with GT sales teams on stock availability and market feedback.
• Demonstrate leadership, comply with regulations and SOPs.
• Achieve secondary sales targets for EMPs and RxMS growth.

Connaissances

Commercial acumen

Field performance mgmt

Market analysis

KOL engagement

Data integrity

Stakeholder mgmt

Communication

Negotiation

Formation

Graduation in Pharmacy or Science

Description du poste

This role will act as key member to the implementation of Expert Sales & Demand Generation Strategy across geographies assigned in line with the company’s overall business strategy

Responsibilities

• Prescription Generation: Drive favorable prescriptions/recommendations for assigned Expert brands through effective scientific engagement with HCPs.
• Secondary Sales Growth: Achieve targeted secondary sales growth at Expert Mapped Pharmacies (EMPs) for assigned brands.
• Business Development: Identify and capitalize on new business opportunities within the assigned geography, ensuring category penetration and adoption.
• KPI Compliance: Ensure 100% adherence to personal productivity KPIs:
• DIF 23
• 95% Coverage Compliance
• 10 DCA / 9 CCA monthly minimum
• Actively engage and build relationships with Key Opinion Leaders (KOLs) and Key Business Leaders (KBLs) via CMEs, RTMs, symposiums, conferences, and in-clinic interventions to drive recommendations and minimize de-recommendations.
• Reporting Discipline: Timely and accurate submission of tour plans, call reports, monthly reports, and attendance via the SFA App/geo-tagged reporting system.
• Collaborative Sales Execution: Coordinate with GT sales teams to ensure alignment on stock availability, activations, recommendation updates, and market feedback
• Leadership Behaviors: Demonstrate professional leadership by proactively managing conflicts, adhering to compliance standards and company policies, and maintaining open, transparent communication
• Regulatory Compliance: Strict adherence to all industry regulations, company SOPs, and governance protocols.
• Achieve Secondary Sales Targets at Expert Mapped Pharmacies (EMP) for assigned brands.
• Drive Prescription Market Share (RxMS) Growth for promoted brands, tracked via Rx Audit reports (e.g., IQVIA).
• Execute Sales Strategies: Align with national marketing plans while customizing for local market dynamics in line with overall strategy.
• Provide Competitive Intelligence: Systematically capture and share insights on competitor activities and market movements.
• Ensure Full Regulatory and Compliance Adherence in line with industry regulations, company policies, and SOPs

Requirements

• Preferred Qualification: Graduate in Pharmacy or Science.
• 2-5 years of overall work experience in Pharma/ Expert Sales in FMCG/ Consumer Healthcare
• Strong Commercial & Business Acumen
• Field Performance Management & Execution Excellence
• Market Analysis & Trend Identification
• Strong KOL Engagement & Relationship Management
• Data Integrity, Reporting Accuracy & Record Maintenance
• Highly Proactive & Results-Oriented
• Ownership Mindset with Initiative-Taking Approach
• Willingness for Extensive Travel
• Strong Communication & Stakeholder Management Skills
• Analytical Thinking, Problem-Solving, and Negotiation Skills