Executive/ Sr. Executive/AM – Channel Sales

Actis Technologies Pvt. Ltd.; Kolkata District; On-site; INR 600,000 - 800,000; Full time

Job summary

A leading technology firm is seeking a Channel Sales Manager to expand and manage its channel partner ecosystem in India. The role involves driving sales for diverse AV and IT products, managing partner relationships, assessing creditworthiness, and ensuring customer satisfaction through tailored solutions. Ideal candidates will possess strategic development skills and a track record in sales execution. Competency in maintaining documentation and preparing performance reports is essential for success in this role.

Qualifications

• Experience in channel sales or related field required.
• Ability to drive sales and achieve targets effectively.
• Strong understanding of AV and IT product ecosystem.

Responsibilities

• Develop and manage relationships with channel partners.
• Conduct risk assessments and align with company policies.
• Perform customer needs assessments and provide tailored solutions.
• Ensure adherence to credit sales policies and manage cash flow.

Skills

Strategic partner development

Sales execution

Creditworthiness assessment

Customer needs analysis

Payment and credit control

Reporting and analytics

Job description

Executive/ Sr. Executive/AM - Channel Sales

About the Job

As a Channel Sales Manager, you will play a pivotal role in expanding and managing our channel partner ecosystem across assigned regions, driving sales of our diverse AV and IT product portfolio. Reporting directly to the National Manager - Channel Sales, this position demands a blend of strategic partner development, sales execution, and performance optimization to meet ambitious monthly targets.

Job Description

• Embody Company Values: Deeply understand and champion Actis' core values and brand promise in all partner interactions to build authentic, value-driven relationships.
• Channel Partner Development: Proactively identify, recruit, and develop new channel partners, including distributors and resellers, while nurturing existing ones to expand market reach.
• Credit and Risk Management: Conduct thorough creditworthiness assessments for potential and current partners to mitigate risks and align with company policies.
• Customer Needs Analysis: Perform detailed needs assessments to align customer requirements with Actis' product offerings, delivering tailored solutions that drive satisfaction and sales.
• Target Achievement: Consistently meet or exceed monthly sales targets by focusing on core products such as projectors, alongside complementary lines including Projectors, Large Format Displays, Networking products, Interactive Displays and Lifestyle Speakers.
• Partner Engagement: Schedule and conduct regular meetings with channel partners to provide support, resolve issues, and foster collaborative growth.
• Continuous Learning: Actively participate in training sessions to stay updated on product knowledge, industry trends, and sales best practices.
• Payment and Credit Control: Ensure timely collection of payments and enforce strict adherence to credit sales policies to maintain healthy cash flow.
• Profitability Focus: Implement strategies to improve bottom-line results through efficient sales practices, upselling, and cost-effective partner management.
• Reporting and Reviews: Prepare and submit accurate reports on sales performance, partner activities, and market insights as per managerial guidelines; attend regular performance reviews to align on goals and feedback.
• Documentation Management: Collect and maintain relevant forms, agreements, and records to support seamless operations and compliance.