EXECUTIVE N - SALES ENGINEERING - ADMIXTURES

Asian Paints; Kolkata Metropolitan Area; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Asian Paints seeks a Sales & Marketing professional to identify market potential for admixtures in project sales, build a project pipeline with Pvt and Govt accounts, and generate leads through site visits and stakeholder engagement.

The role involves coordinating with Concrete Technologists for trials, negotiating with decision-makers, and ensuring BOQ product additions and timely deliveries, with focus on payments collection from distributors.

Qualifications

• Identify, index and review market potential for Admixtures products in Project Sales.
• Create a pipeline of projects ( Pvt and Govt ) and RMCs for admixture sales.
• Generate leads through direct project site visits and stakeholders like Project Sales Officers, Applicators and Dealers
• Coordinate with Concrete Technologist to conduct trials on time or troubleshoot issues on sites.
• Commercial negotiations with decision makers to clinch orders.
• Focus on product mix and ensure product addition in BOQ of the site
• Coordinate with supply chain to ensure timely delivery on site.
• Ensuring timely collection of payments from distributor.

Responsibilities

• Provide technical assistance pre and post sales at project sites related to Admixtures products.
• Undertake on-site sampling through the Concrete Technologist for Admixtures products to build customer confidence.
• Meet market development targets by engaging with RMCs, consultants and specifiers.
• Training and product demonstrations to key accounts to drive adoption.

Skills

Sales & Marketing

Project Sales

Stakeholder management

Negotiation

Job description

Location: Kolkata, WB, IN

Areas of Work: Sales & Marketing Job Id: 14677

Business objectives

• Identify, index and review market potential for Admixtures products in Project Sales (Geography and Key Accounts)
• Create a pipeline of projects (Pvt and Govt) and RMCs for admixture sales.
• Generate leads through direct project site visits and various stakeholders like Project Sales Officers, Applicators and Dealers
• Coordinate with Concrete Technologist to conduct trials in time or troubleshoot issues on sites.
• Commercial negotiations with decision makers to clinch orders.
• Focus on product mix and ensure product addition in Basic Order Quantity (BOQ) of the site
• Coordinate with supply chain to ensure timely delivery on site.
• Ensuring timely collection of payments from distributor.

Technical Assistance

• Provide technical assistance pre and post sales at the project sites related to Admixtures products.
• Undertake on-site sampling through the Concrete Technologist for Admixtures products to build customer confidence

Market Development

• Detailed competition mapping and awareness of their progress on a site to site basis.
• Identify and engage with set of medium to large RMCs, consultants etc. for the purpose of market expansion and upgradation
• Build long term relationship with the identified set of stakeholders through regular product training and on-site assistance
• Brief about products and systems with Specifiers and Consultants to generate business

Training

• Identify and support RMCs and clients on practical application of Admixture products at regular intervals
• Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators

Market Intelligence

• Assist Marketing function in conducting product trials and building inferences on APL product strength vis-à-vis products in the market
• Identify non-APL business stakeholders and take measures to convert to APL account through product demonstration initiative
• Integrate with Research and Technology function for new product development based on feedback of product trends in the market