EXECUTIVE N - SALES ENGINEERING

Asian Paints Limited; Kamrup Metropolitan; On-site; INR 600,000 - 900,000; Full time

Job summary

Asian Paints Limited in Guwahati, Assam, India, is seeking an Executive N - Sales Engineering to champion waterproofing products in Project Sales. The role focuses on identifying market potential, generating leads, and conducting site visits with on-site sampling to convert opportunities.

The incumbent will provide pre- and post-sales technical assistance at project sites, build relationships with applicators and consultants, and coordinate with marketing for training materials and collaterals.

Responsibilities

• Identify, index and review market potential for waterproofing products in Project Sales (Geography and Key Accounts).
• Generate leads through direct project site visits and stakeholders like Project Sales Officers, Applicators and Dealers.
• Conduct site inspection based on leads and make proposals including sampling to convert sites.
• Focus on product mix and ensure product addition in BOQ of the site.
• Provide technical assistance pre and post sales at the project sites related to waterproofing products.
• Undertake on-site sampling for waterproofing products to build customer confidence.
• Identify and engage with medium to large waterproofing applicators, consultants, etc., for market expansion and upgradation.
• Build long term relationships with stakeholders through regular product training and on-site assistance.
• Brief about products and systems with Specifiers and Consultants to generate business.
• Identify and train Project Sales Applicators on practical application of waterproofing products at regular intervals.
• Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators.
• Identify and engage in market intelligence activities and draw inferences to support product strength.

Job description

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EXECUTIVE N - SALES ENGINEERING

Location: Guwahati, AS, IN

Areas of Work: Sales & Marketing

Job Id: 15346

Business objectives

• Identify, index and review market potential for waterproofing products in Project Sales (Geography and Key Accounts)
• Generate leads through direct project site visits and various stakeholders like Project Sales Officers, Applicators and Dealers
• Conduct site inspection based on leads and make proposals including sampling to convert sites
• Focus on product mix and ensure product addition in Basic Order Quantity (BOQ) of the site

Technical Assistance

• Provide technical assistance pre and post sales at the project sites related to waterproofing products
• Undertake on-site sampling for waterproofing products to build customer confidence

Market Development

• Identify and engage with set of medium to large waterproofing applicators, consultants etc. for the purpose of market expansion and upgradation
• Build long term relationship with the identified set of stakeholders through regular product training and on-site assistance.
• Brief about products and systems with Specifiers and Consultants to generate business

Training

• Identify and train Project Sales Applicators on practical application of waterproofing products at regular intervals
• Coordinate with Marketing function to send out collaterals and relevant training material to the Applicators

Market Intelligence

• Assist Marketing function in conducting product trials and building inferences on APL product strength vis-à-vis products in the market
• Identify non-APL business stakeholders and take measures to convert to APL account through product demonstration initiatives
• Integrate with Research and Technology function for new product development based on feedback of product trends in the market