Executive - Marcomm

Listenlights Pvt. Ltd.; Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Greythr in Mumbai is seeking a marketing professional to lead external communications, drive funnel-based campaigns, and optimize digital marketing across channels. The role requires strong analytics to inform decisions and the ability to create compelling content and branding materials.

You will coordinate events, collaborate with cross-functional teams, and report progress to the Marketing Head. This position focuses on maintaining brand visibility, staying current with industry trends, and

Qualifications

• Experience developing and executing external communications plans.
• Ability to drive funnel-based marketing and cross-channel campaigns.
• Strong analytics to monitor performance and optimize strategies.

Responsibilities

• Develop and manage external communication plans ensuring messaging consistency.
• Manage and optimize digital marketing campaigns across channels.
• Monitor, analyze and report on campaign performance with data-driven insights.
• Coordinate end-to-end event management including vendors and branding.
• Collaborate with cross-functional teams to enhance brand visibility at events and conferences.
• Prepare and deliver updates to the Marketing Head on a weekly/monthly basis.

Skills

Campaign management

Digital marketing

Analytics

Content development

Event planning

Brand management

Social media

Job description

• Develop and manage all external communication plan, ensuring consistency in messaging across channels based on the

Proficiency in campaign management and funnel based marketing

• Manage and optimize digital marketing campaigns across associated channels within the marketing mix
• Monitor, analyze and report on campaign performance Use data-driven insights to adjust strategies and tactics across different verticals
• Stay up to date with the latest digital marketing trends, tools and technologies, with the ability to implement new ideas based on Industry benchmarks
• Supports the development of various Sales & Marketing tools such as brochures, flyers, and branding materials for business verticals and support Market Development team
• Collaborate with cross-functional teams to ensure brand visibility in line with organizational goals, during events and conferences.
• Plan and execute corporate events, exhibitions, customer engagements
• Stay updated on competitor marketing strategies and trends in our industry
• Coordinate end-to-end event management including vendor management, content development, and event branding.
• Coordinates and deliver content and materials for the marketing department and business-level needs.
• Monitor and analyze the performance of all social media platforms and website and provide inputs to increase traffic and increase engagement
• Prepare and submit weekly/monthly updates to the Marketing Head.