Executive – Digital Marketing & AI Operations

Target Edge; Goregaon; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Target Edge is a B2B digital marketing partner serving global enterprises across pharma, life sciences, chemicals, technology, and IT/SaaS. We embed with client teams to run full-funnel marketing, planning, executing, and optimizing paid campaigns across Google Ads, LinkedIn Ads, and Meta for B2B clients.

You will also contribute to content, SEO, email, automation, and reporting, leveraging AI daily to work faster and better, in an on‑site role with strict accuracy and compliance requirements.

Qualifications

• 2–3 years in digital marketing with hands-on paid campaigns experience.
• Proficient with AI as a daily tool for planning, producing, analyzing, and optimizing.

Responsibilities

• Execute and optimize paid media campaigns across SEM and social for B2B clients.
• Use AI for research, drafting, analysis, and operations.
• Prepare client reports and provide performance insights.
• Set up conversion tracking and attribution with GA/GTM.
• Collaborate on content and campaign steps to be AI-ready.
• Work in regulated, technical industries with accuracy and compliance.

Skills

Paid media

Google Ads

Meta Ads

LinkedIn Ads

GA4

Looker Studio

SEO tools

Tag Management

Marketing Automation

AI in marketing

Content creation

B2B marketing

Tools

GA4

Google Ads

Looker Studio

Meta Ads

LinkedIn Ads

Job description

Actively hiring

Digital Marketing On Site

Job Summary

Target Edge is a B2B digital marketing partner to global enterprises across pharma, life sciences, chemicals, technology, and IT/SaaS. We embed with client teams to run their full-funnel marketing. We are looking for a hands‑on executor who plans, runs, and optimizes paid campaigns across Google Ads, LinkedIn Ads, and Meta for B2B clients, alongside work spanning content, SEO, email, automation, and reporting, using AI daily to work faster and better.

Job Summary

Target Edge is a B2B digital marketing partner to global enterprises across pharma, life sciences, chemicals, technology, and IT/SaaS. We embed with client teams to run their full-funnel marketing. We are looking for a hands‑on executor who plans, runs, and optimizes paid campaigns across Google Ads, LinkedIn Ads, and Meta for B2B clients, alongside work spanning content, SEO, email, automation, and reporting, using AI daily to work faster and better.

Job Description

The Role

A hands‑on executor who plans, runs, and optimizes paid campaigns across Google Ads, LinkedIn Ads, and Meta for B2B clients, alongside work spanning content, SEO, email, automation, and reporting, using AI daily to work faster and better.

What you'll own

• Execution and performance of paid media (SEM and social) campaigns, with supporting work across SEO/AEO, content, and analytics for a set of B2B clients.
• Execution through AI, campaign builds and optimization, keyword research and audience targeting, A/B testing, reporting, and insights,
• Preparing reports and performance updates to the clients.
• Conversion tracking and attribution setup using Google Tag Manager and Google Analytics, etc.
• Content and campaign support made AI‑ready, using AI tools for research, drafting, analysis, and operations.
• Work inside regulated, technical industries where accuracy and compliance matter.

What we're looking for

• 2–3 years in digital marketing with hands‑on experience running paid campaigns, ideally B2B.
• Fluent with AI as a daily working tool, using it to plan, produce, analyze, and optimize marketing work.
• Excellent written and verbal English, comfortable writing client‑facing copy and speaking in client meetings.
• A sharp eye for detail across campaign settings, budgets, and copy.
• Hands‑on with GA4, Google Ads, Search Console, Looker Studio, Meta and LinkedIn Ads, SEO tools, tag management, and marketing automation.
• A test‑and‑learn mindset, comfortable taking ownership of tasks end to end.

Bonus Qualifications

• Exposure to LLM-native/answer-engine optimization content strategy.
• Experience with lead‑generation funnels and CRM tools like HubSpot or Salesforce.
• B2B experience in regulated or technical sectors.