Job Summary
SPR India is looking for a dynamic and experienced Event Manager to plan and execute mall events, brand activations, property launches, corporate events, exhibitions, promotional campaigns, and customer engagement programmes.
Candidates with prior experience working in shopping malls, event management agencies, or experiential marketing agencies will be preferred. The ideal candidate should possess strong event execution, vendor management, budgeting, and stakeholder coordination skills.
Key Responsibilities
- Plan and execute mall events, promotional activities, seasonal campaigns, festivals, exhibitions, and customer engagement programmes.
- Manage end-to-end event execution, including concept development, planning, budgeting, production, logistics, and post-event evaluation.
- Coordinate property launches, corporate events, brand activations, and marketing campaigns across residential, commercial, retail, and luxury real estate projects.
- Develop innovative event concepts to drive mall footfall, customer engagement, brand awareness, and business visibility.
- Coordinate with event agencies, production houses, vendors, sponsors, brands, decorators, and audiovisual teams.
- Manage event budgets, negotiate vendor costs, monitor expenses, and ensure cost-effective execution.
- Oversee stage setup, fabrication, lighting, sound, branding, signage, installations, and event infrastructure.
- Coordinate with mall operations, leasing, marketing, security, housekeeping, and other internal teams for seamless execution.
- Manage event permissions, venue bookings, safety requirements, and operational logistics.
- Support digital promotions, social media coverage, influencer engagement, and other marketing activities associated with events.
- Track event performance through footfall, participation, customer engagement, and lead-generation metrics.
- Prepare event calendars, execution plans, vendor comparisons, budgets, and post-event reports.
Required Skills
- Mall events and activations
- Event planning and end-to-end execution
- Event agency and vendor management
- Corporate events and brand activations
- Budgeting and cost controlProduction, fabrication, and event logistics
- Stakeholder coordination
- Customer engagement and promotional campaigns
- Strong communication, negotiation, and problem-solving skills
Eligibility Criteria
- Bachelor's degree in Marketing, Event Management, Business Administration, Mass Communication, or a related field.
- 5 to 8 years of experience in event management, preferably in shopping malls, retail, real estate, hospitality, or event management agencies.
- Hands-on experience in executing mall events, seasonal celebrations, brand activations, exhibitions, and promotional campaigns.
- Ability to manage multiple events, agencies, and vendors simultaneously.
- Willingness to work flexible hours, including weekends and holidays, depending on event schedules.
Preferred Candidate Profile
- Prior experience working with a shopping mall or event management agency is highly preferred.
- Experience in mall marketing, increasing footfall, brand activations, and experiential marketing.
- Exposure to large-scale events, festive campaigns, celebrity appearances, sponsorships, and retail promotions.
- Candidates with experience in commercial real estate, retail malls, and luxury developments will have an added advantage.
Vinoth - HR SPR India
Mobile: 9790791646
Email: vinoth.j@sprindia.com
Work Location: SPR City, Perambur, Chennai, Tamil Nadu.