Director, Strategic & Data Partnerships - Mediasmart

Affle; Gurugram District; On-site; INR 3,500,000 - 10,000,000; Full time

Job summary

Affle is seeking a visionary leader to establish and scale a global Strategic & Data Partnerships function. This executive role will identify, negotiate, and expand high-value partnerships across data, identity, supply, measurement, cloud technologies, AI, commerce media and the broader AdTech ecosystem.

You will drive premium partnerships, align with product and engineering, and represent Affle at global forums to accelerate growth and innovation.

Qualifications

• 12–18+ years in AdTech, MarTech, Digital Media, Data or Technology Partnerships.
• Strong track record negotiating global enterprise agreements.
• Ability to influence C-suite stakeholders and build executive relationships.

Responsibilities

• Define and execute Affle's global partnership strategy across all business units.
• Develop executive relationships with leading technology companies, publishers, SSPs, exchanges, data providers, identity providers, MMPs and cloud partners.
• Lead commercial negotiations for enterprise partnerships, strategic alliances and long-term framework agreements.
• Identify new monetization opportunities through data collaborations, AI partnerships, retail media, CTV and commerce ecosystems.
• Drive premium global supply partnerships and improve inventory quality, transparency and scale.
• Partner with Product, Engineering and Commercial teams to shape the roadmap through external ecosystem collaboration.
• Represent Affle at executive forums, global conferences and industry bodies.

Skills

Executive presence

Global partnerships

Negotiation

Strategic thinking

Stakeholder management

Job description

Designation: Director - Strategic & Data Partnerships

Location: Gurgaon

Position Overview: We are seeking a visionary leader to establish and scale Affle's global Strategic & Data Partnerships function. This executive role is responsible for identifying, negotiating and expanding high-value partnerships across data, identity, supply, measurement, cloud technologies, AI, commerce media and the broader AdTech ecosystem. The successful candidate will influence Affle's long-term growth strategy by creating partnerships that unlock new revenue, accelerate product innovation and strengthen the company's competitive advantage worldwide.

What You'll Own

• Define and execute Affle's global partnership strategy across all business units.
• Develop executive relationships with leading technology companies, publishers, SSPs, exchanges, data providers, identity providers, MMPs and cloud partners.
• Lead commercial negotiations for enterprise partnerships, strategic alliances and long-term framework agreements.
• Identify new monetization opportunities through data collaborations, AI partnerships, retail media, CTV and commerce ecosystems.
• Drive premium global supply partnerships and improve inventory quality, transparency and scale.
• Partner with Product, Engineering and Commercial teams to shape the roadmap through external ecosystem collaboration.
• Represent Affle at executive forums, global conferences and industry bodies.

Success in the First 12 Months

• Establish a global partnership roadmap aligned with Affle's strategic priorities.
• Secure high-impact partnerships that deliver measurable commercial value.
• Expand Affle's data, identity and technology ecosystem.
• Create a scalable governance model for strategic partnerships across all business units.
• Position Affle as a preferred strategic partner within the global AdTech ecosystem.

Ideal Candidate

• 12-18+ years in AdTech, MarTech, Digital Media, Data or Technology Partnerships.
• Strong understanding of DSPs, SSPs, identity, measurement, privacy, AI and programmatic advertising.
• Demonstrated success negotiating global enterprise agreements.
• Strong executive presence with experience influencing C-suite stakeholders.
• Global mindset with experience working across multiple regions.

Why Join Affle?

At Affle, you'll shape strategic partnerships that influence the future of AI-powered, privacy- first digital advertising. You'll work across a global portfolio of market-leading AdTech businesses and collaborate directly with executive leadership to define the next phase of Affle's growth.

Work Environment Details

About Affle

Affle 3i Limited (NSE: AFFLE and BSE: 542752) is a global technology company enabling verticalized AI-led consumer conversions for advertisers globally, powered by the differentiated CPCU business model across Mobile, CTV and other agentic/autonomous intelligent connected devices (AICDs). Affle enables advertisers to optimize targeting, personalize user engagement and maximize ROI by combining proprietary data, deep audience intelligence and advanced generative AI capabilities.

Affle 3i Consumer Platform delivers verticalized solutions across industries and geographies at scale, helping marketers engage with audiences in more relevant and meaningful ways. With innovative technology integrations, Affle maximizes user engagement at every stage of the consumer journey across connected devices. Its AI-powered agents and algorithms go beyond automation and efficiency to deliver next-gen experiences through deep human-vs-non-human data distillation.

For more details, please visit: www.affle.com

mediasmart

mediasmart (An Affle company) is an omnichannel programmatic advertising platform trusted by leading advertisers, agencies and trading desks globally. mediasmart empowers marketers to integrate the consumer journey across connected devices like Mobile, CTV and DOOH to deliver unified and impactful communication, leveraging both online and offline behavioral signals to better target and personalize their message. Unique strengths such as omni-channel audience management & incrementality measurement together with measurable and high impact CTV advertising (through its proprietary Household Sync technology), makes mediasmart the platform of choice for marketers looking for an intuitive and powerful programmatic solution, whether they choose to use mediasmart’s console or build their own solutions on top of its open APIs. mediasmart is now part of the Affle Group, a fast growing public listed company. Affle (India) Ltd trades on the Indian stock exchanges (BSE: 542752 & NSE: AFFLE)

To learn more visit www.mediasmart.io