Digital Marketing Manager

Teceze; Chennai District; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Teceze in Chennai, India is seeking a Digital Marketing Manager to lead strategic planning and execution of ROI-driven marketing across SEO, Social Media, Paid Ads, and Content Marketing. Build quarterly and monthly plans aligned with client objectives.

The role involves managing end-to-end campaigns on Google, Meta, LinkedIn and other platforms, optimizing budgets and creatives, overseeing social media strategy, and coordinating with SEO, design, content, and ads teams while mentoring a small

Responsibilities

• Strategic Planning & Execution
• Develop and execute ROI-driven digital marketing strategies across SEO, Social Media, Paid Ads, and Content Marketing.
• Build quarterly and monthly marketing plans aligned with client objectives.
• Identify growth opportunities and propose innovative strategies.
• Manage end-to-end performance marketing campaigns on Google, Meta, LinkedIn, and other platforms.
• Analyse campaign performance and optimize budgets, targeting, and creatives for maximum ROI.
• Manage and oversee social media strategy, content planning, and execution for various brands.
• Plan and allocate budgets across multiple clients and channels.
• Track spending and ensure efficient utilization of budgets.
• Deliver weekly/monthly performance reports and insights to clients and management.
• Handle multiple projects simultaneously with on-time delivery.
• Lead and coordinate with internal teams (SEO, design, content, social media, ads).
• Manage and mentor a small marketing team, ensuring productivity and quality.

Job description

Key Responsibilities

• Strategic Planning & Execution
• Develop and execute ROI-driven digital marketing strategies across SEO, Social Media, Paid Ads, and Content Marketing.
• Build quarterly and monthly marketing plans aligned with client objectives.
• Identify growth opportunities and propose innovative strategies.

Campaign Management

• Manage end-to-end performance marketing campaigns on Google, Meta, LinkedIn, and other platforms.
• Analyse campaign performance and optimize budgets, targeting, and creatives for maximum ROI.
• Manage and oversee social media strategy, content planning, and execution for various brands.

Budgeting & Reporting

• Plan and allocate budgets across multiple clients and channels.
• Track spending and ensure efficient utilization of budgets.
• Deliver weekly/monthly performance reports and insights to clients and management.

Project & Team Management

• Handle multiple projects simultaneously with on-time delivery.
• Lead and coordinate with internal teams (SEO, design, content, social media, ads).
• Manage and mentor a small marketing team, ensuring productivity and quality.