Digital Marketing Lead

SellingOS; New Delhi; On-site; INR 600,000 - 900,000; Full time

Job summary

SellingOS in Delhi is seeking an experienced digital marketing professional to drive business growth through data-driven campaigns and cross-functional collaboration. You will own search, social media, and analytics initiatives, coordinating with product and sales teams to maximize impact.

The ideal candidate has 3-6 years of hands-on experience in AI SEO, SEO, PPC (Google Ads), and analytics reporting, with strong communication skills and a solid understanding of e-commerce platforms such as

Qualifications

• 3-6 years of experience in digital marketing with expertise in AI SEO, SEO, PPC (Google Ads), social media marketing, client communication, and analytics tracking.
• Strong understanding of e-commerce development principles and ability to work with various platforms such as Shopify.
• Excellent written communication skills for creating compelling ad copies and reports.

Responsibilities

• Develop and execute digital marketing strategies to drive business growth.
• Manage and optimize Google Ads campaigns, including keyword research, ad copywriting, and budget management.
• Conduct on-page optimization of websites using WordPress and Shopify platforms.
• Analyze website performance using analytics tools like Google Analytics and provide regular reporting to stakeholders.
• Collaborate with cross-functional teams to ensure seamless execution of digital marketing initiatives.

Skills

AI SEO

SEO

PPC (Google Ads)

Social Media Marketing

Analytics Tracking

Client Communication

Tools

WordPress

Shopify

Job description

Roles and Responsibilities

• Develop and execute digital marketing strategies to drive business growth.


• Manage and optimize Google Ads campaigns, including keyword research, ad copywriting, and budget management.


• Conduct on-page optimization of websites using WordPress and Shopify platforms.


• Analyze website performance using analytics tools like Google Analytics and provide regular reporting to stakeholders.


• Collaborate with cross-functional teams to ensure seamless execution of digital marketing initiatives.

Desired Candidate Profile

• 3-6 years of experience in digital marketing with expertise in AI SEO, SEO, PPC (Google Ads), social media marketing, client communication, and analytics tracking.


• Strong understanding of e-commerce development principles and ability to work with various platforms such as Shopify.


• Excellent written communication skills for creating compelling ad copies and reports.