Digital Marketing Executive _Immediate

Tekskills Inc.; Chennai; On-site; INR 300,000 - 500,000; Full time

Job summary

Tekskills Inc. in Chennai, India, is seeking a Digital Marketing Executive to manage and grow our social media presence across platforms. You will plan, execute, and monitor campaigns, coordinate with content teams, and engage audiences through WhatsApp communities and digital promotions.

The role requires hands-on knowledge of social media management tools, strong content trends insight, and solid reporting to measure campaign performance and deliver client-ready analytics.

Qualifications

• Experience as Digital Marketing Executive or similar role.
• Hands-on knowledge of social media management and WhatsApp broadcast/community handling.
• Understanding of digital marketing strategies and audience engagement.

Responsibilities

• Manage and grow social media channels across platforms.
• Plan, execute, and monitor digital marketing campaigns.
• Coordinate with creative and content teams for timely execution.
• Track, analyze and present campaign performance reports.

Skills

Social media management

WhatsApp broadcast/community handling

Campaign management

Content trends awareness

Client communication

Tools

Social media management tools

Job description

• Manage and grow social media channels across platforms.
• Handle WhatsApp communities and groups to engage audiences effectively.
• Plan, execute, and monitor digital marketing campaigns.
• Support book marketing activities through digital promotions and audience outreach.
• Maintain professional communication and coordination with clients and points of contact (POCs).
• Track, analyze, and present campaign performance reports and analytics.
• Coordinate with creative and content teams for the timely execution of marketing initiatives.

Preferred candidate profile

• Proven experience as a Digital Marketing Executive or similar role.
• Hands‑on knowledge of social media management tools, WhatsApp broadcast/community handling, and campaign management.
• Strong understanding of digital marketing strategies, content trends, and audience engagement techniques.
• Ability to manage multiple projects and deadlines.
• Good communication and client handling skills.
• Analytical mindset with basic reporting abilities.