Digital Marketing Executive

Tekskills Inc.; Delhi; On-site; INR 300,000 - 520,000; Full time

Job summary

Tekskills Inc. is looking for a proactive Digital Marketing Executive to join our in-house marketing team in Delhi. You will manage social media channels, engage WhatsApp communities, plan and monitor campaigns, and support book marketing efforts while maintaining strong client relations.

The role requires analytical reporting and the ability to coordinate with creative teams to ensure timely marketing execution.

Qualifications

• Proven experience as a Digital Marketing Executive or similar role.
• Hands-on knowledge of social media management tools, WhatsApp broadcast/community handling, and campaign management.
• Strong understanding of digital marketing strategies, content trends, and audience engagement techniques.

Responsibilities

• Manage and grow social media channels across platforms.
• Handle WhatsApp communities and groups to engage audiences effectively.
• Plan, execute, and monitor digital marketing campaigns.
• Support book marketing activities through digital promotions and audience outreach.
• Maintain professional communication and coordination with clients and points of contact (POCs).
• Track, analyze, and present campaign performance reports and analytics.
• Coordinate with creative and content teams for the timely execution of marketing initiatives.

Skills

Social media management

WhatsApp community handling

Campaign management

Digital marketing strategies

Audience engagement

Communication skills

Analytical mindset

Job description

We are seeking a dynamic and proactive Digital Marketing Executive to join our in-house marketing team. The role involves managing social media platforms, executing digital campaigns, handling community groups, supporting book-marketing initiatives, maintaining client relations, and tracking performance analytics. The ideal candidate should be digitally savvy, organized, and result-oriented.

Key Responsibilities

• Manage and grow social media channels across platforms.
• Handle WhatsApp communities and groups to engage audiences effectively.
• Plan, execute, and monitor digital marketing campaigns.
• Support book marketing activities through digital promotions and audience outreach.
• Maintain professional communication and coordination with clients and points of contact (POCs).
• Track, analyze, and present campaign performance reports and analytics.
• Coordinate with creative and content teams for the timely execution of marketing initiatives.

Requirements

• Proven experience as a Digital Marketing Executive or similar role.
• Hands-on knowledge of social media management tools, WhatsApp broadcast/community handling, and campaign management.
• Strong understanding of digital marketing strategies, content trends, and audience engagement techniques.
• Ability to manage multiple projects and deadlines.
• Good communication and client handling skills.
• Analytical mindset with basic reporting abilities.