Digital Marketing Executive

Tekskills Inc.; Kolkata District; Vor Ort; INR 300.000 - 550.000; Vollzeit

Zusammenfassung

Tekskills Inc. is seeking a proactive Digital Marketing Executive to join our in-house marketing team. You will manage social media channels, run digital campaigns, engage WhatsApp communities, and support book marketing initiatives while maintaining strong client relations and delivering performance analytics.

The role requires a digitally savvy, organized, and results-oriented candidate capable of multi-project delivery and cross-functional collaboration with creative teams.

Qualifikationen

• Proven experience as a Digital Marketing Executive or similar role.
• Hands-on knowledge of social media management tools and WhatsApp broadcast/community handling.
• Analytical mindset with ability to report campaign performance.

Aufgaben

• Manage and grow social media channels across platforms.
• Handle WhatsApp communities and groups to engage audiences effectively.
• Plan, execute, and monitor digital marketing campaigns.
• Support book marketing activities through digital promotions and audience outreach.
• Maintain professional communication and coordination with clients and points of contact (POCs).
• Track, analyze, and present campaign performance reports and analytics.
• Coordinate with creative and content teams for timely execution of marketing initiatives.

Kenntnisse

Social media management

WhatsApp groups & broadcasting

Campaign planning & execution

Digital marketing strategies

Content trends & audience engagement

Project management

Client communication

Analytics & reporting

Tools

Social media tools

Jobbeschreibung

We are seeking a dynamic and proactive Digital Marketing Executive to join our in-house marketing team. The role involves managing social media platforms, executing digital campaigns, handling community groups, supporting book-marketing initiatives, maintaining client relations, and tracking performance analytics. The ideal candidate should be digitally savvy, organized, and result-oriented.

Key Responsibilities

• Manage and grow social media channels across platforms.
• Handle WhatsApp communities and groups to engage audiences effectively.
• Plan, execute, and monitor digital marketing campaigns.
• Support book marketing activities through digital promotions and audience outreach.
• Maintain professional communication and coordination with clients and points of contact (POCs).
• Track, analyze, and present campaign performance reports and analytics.
• Coordinate with creative and content teams for the timely execution of marketing initiatives.

Requirements

• Proven experience as a Digital Marketing Executive or similar role.
• Hands-on knowledge of social media management tools, WhatsApp broadcast/community handling, and campaign management.
• Strong understanding of digital marketing strategies, content trends, and audience engagement techniques.
• Ability to manage multiple projects and deadlines.
• Good communication and client handling skills.
• Analytical mindset with basic reporting abilities.