Digital Marketing Executive _Immediate

Tekskills Inc.; Dadri; On-site; INR 300,000 - 600,000; Full time

Job summary

Tekskills Inc. in India is seeking a Digital Marketing Executive to manage and grow social media channels across platforms, and to handle WhatsApp communities to engage audiences effectively.

The role plans, executes, and monitors digital campaigns, supports book marketing through digital promotions and outreach, and coordinates with clients and internal teams to deliver timely, data-driven results.

Qualifications

• Experience as a Digital Marketing Executive or similar role.
• Hands-on knowledge of social media management tools, WhatsApp broadcast/community handling, and campaign management.
• Strong understanding of digital marketing strategies, content trends, and audience engagement techniques.

Responsibilities

• Manage and grow social media channels across platforms.
• Handle WhatsApp communities and groups to engage audiences effectively.
• Plan, execute, and monitor digital marketing campaigns.
• Support book marketing activities through digital promotions and audience outreach.
• Maintain professional communication with clients and points of contact (POCs).
• Track, analyze, and present campaign performance reports and analytics.
• Coordinate with creative and content teams for the timely execution of marketing initiatives.

Skills

Social media management

WhatsApp handling

Campaign management

Content trends

Audience engagement

Client communication

Analytical reporting

Tools

Social media management tools

WhatsApp broadcast

Campaign management platforms

Job description

• Manage and grow social media channels across platforms.
• Handle WhatsApp communities and groups to engage audiences effectively.
• Plan, execute, and monitor digital marketing campaigns.
• Support book marketing activities through digital promotions and audience outreach.
• Maintain professional communication and coordination with clients and points of contact (POCs).
• Track, analyze, and present campaign performance reports and analytics.
• Coordinate with creative and content teams for the timely execution of marketing initiatives.

Preferred candidate profile

• Proven experience as a Digital Marketing Executive or similar role.
• Hands-on knowledge of social media management tools, WhatsApp broadcast/community handling, and campaign management.
• Strong understanding of digital marketing strategies, content trends, and audience engagement techniques.
• Ability to manage multiple projects and deadlines.
• Good communication and client handling skills.
• Analytical mindset with basic reporting abilities.